# #43c7db

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#43c7db`
- RGB: rgb(67, 199, 219)
- HSL: hsl(188, 68%, 56%)
- OKLCH: oklch(0.767 0.115 209.5)
- Relative luminance: 0.4715
- Nearest named color: darkturquoise (#00ced1, Δ 3.259) — https://brandsweets.com/colors/darkturquoise
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/43c7db

## Tints & shades

- Tints (toward white): #54ccde, #65d1e2, #7ad7e6, #8bdce9, #9ce2ec, #aee7ef, #bfecf3, #d4f2f7, #e5f7fa, #f6fcfd
- Shades (toward black): #2dc0d7, #26b0c5, #2199ab, #1d8696, #187381, #14606b, #104c56, #0b363c, #072227, #030f11

## Harmonies

- Complementary: #db5743
- Analogous: #43dba3, #437adb
- Triadic: #db43c7, #c7db43
- Split-complementary: #db437a, #dba343
- Tetradic: #a343db, #db5743, #7adb43

## Colors that go with #43c7db

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #43c7db: softer than #000 and cool enough to feel like part of the same palette. Seen in: Vimeo (https://brandsweets.com/colors/brands/vimeo-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #43c7db in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Dark Orange** #ff8c00 [harmony, pool: split] — Dark Orange is a split-complement of #43c7db: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #43c7db: 4 real palettes, including UEFA's brand system and Venmo's brand system, as the accent. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #43c7db: 4 real palettes, including Patreon's brand system and Figma's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Opensea (https://brandsweets.com/colors/brands/opensea-io), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Confluent's brand system and Telehealth put Midnight Blue beside #43c7db, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #43c7db: 4 real palettes, including First Snow and Calendly's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Calendly (https://brandsweets.com/colors/brands/calendly-com), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Audible (https://brandsweets.com/colors/brands/audible-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #43c7db in 9 real palettes, including Confluent's brand system and 1password's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), 1password (https://brandsweets.com/colors/brands/1password-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.01:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1c8292 (4.51:1); AA: background → #474747 (4.62:1); AAA: text → #14606b (7.2:1); AAA: background → #2b2b2b (7.03:1)
- On black (#000000): 10.43:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/43c7db-a2b7be-df4e81-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#43c7db" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.