# #43ada0

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#43ada0`
- RGB: rgb(67, 173, 160)
- HSL: hsl(173, 44%, 47%)
- OKLCH: oklch(0.683 0.099 184)
- Relative luminance: 0.3362
- Nearest named color: Ambrosial Oceanside (#47ae9c, Δ 0.77) — https://brandsweets.com/colors/ambrosial-oceanside
- Moods: neutral
- Page: https://brandsweets.com/colors/43ada0

## Tints & shades

- Tints (toward white): #4fbaae, #61c2b6, #73c9bf, #86d0c7, #9cd8d1, #aee0da, #c1e7e2, #d3eeeb, #e5f5f3, #f8fcfc
- Shades (toward black): #3d9e93, #368c82, #317d74, #2b6e66, #255f59, #1e4d48, #183e3a, #13302c, #0b1d1b, #060f0e

## Harmonies

- Complementary: #ad434f
- Analogous: #43ad6c, #4384ad
- Triadic: #a043ad, #ada043
- Split-complementary: #ad4384, #ad6c43
- Tetradic: #6c43ad, #ad434f, #84ad43

## Colors that go with #43ada0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #43ada0: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #43ada0 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #43ada0: 4 real palettes, including Peacock and Open House, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Ford's brand system and Fintech Trust put Midnight Blue beside #43ada0, as the lead colour. Seen in: Ford (https://brandsweets.com/colors/brands/ford-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Diner and Lido put Mustard Yellow beside #43ada0, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/mustard
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #43ada0: 4 real palettes, including First Snow and Ink Wash, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #43ada0 in 7 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Confluent (https://brandsweets.com/colors/brands/confluent-io), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/royalblue
- **Pale Violet Red** #db7093 [harmony: complementary] — Pale Violet Red sits directly opposite #43ada0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/palevioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.72:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #328177 (4.62:1); AA: background → #333333 (4.65:1); AAA: text → #255f59 (7.34:1); AAA: background → #0f0f0f (7.05:1)
- On black (#000000): 7.72:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **N26** — primary #48ac98 (Δ 1.104) — https://brandsweets.com/colors/brands/n26-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/43ada0-a2bebe-d459a3-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#43ada0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
