# #439730

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#439730`
- RGB: rgb(67, 151, 48)
- HSL: hsl(109, 52%, 39%)
- OKLCH: oklch(0.602 0.161 140.2)
- Relative luminance: 0.2354
- Nearest named color: Grass Is Greener (#3f9b0b, Δ 2.599) — https://brandsweets.com/colors/grass-is-greener
- Moods: neutral
- Page: https://brandsweets.com/colors/439730

## Tints & shades

- Tints (toward white): #4dae37, #59c341, #6dca58, #82d270, #96d987, #a7df9a, #bbe7b1, #d0eec9, #e4f5e0, #f8fdf7
- Shades (toward black): #3e8c2c, #377c27, #327023, #2b611f, #26551b, #1f4616, #1a3a12, #132b0d, #0e1f0a, #071005

## Harmonies

- Complementary: #843097
- Analogous: #769730, #309750
- Triadic: #304397, #973043
- Split-complementary: #503097, #973076
- Tetradic: #307697, #843097, #975030

## Colors that go with #439730

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #439730: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #439730 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #439730 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #439730: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Fintech Trust put Midnight Blue beside #439730, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #439730 in 7 real palettes, including Instacart's brand system and Acer's brand system, as the lead colour. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Acer (https://brandsweets.com/colors/brands/acer-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #439730 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid
- **Medium Violet Red** #c71585 [harmony, pool: split] — Medium Violet Red is a split-complement of #439730: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.68:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #3a842a (4.65:1); AA: background → #1c1c1c (4.63:1); AAA: text → #2c6520 (7.02:1)
- On black (#000000): 5.71:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #4bab36 (7.18:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/439730-a4bea2-7e4edf-1f2d23-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#439730" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
