# #437a60

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#437a60`
- RGB: rgb(67, 122, 96)
- HSL: hsl(152, 29%, 37%)
- OKLCH: oklch(0.534 0.072 162.1)
- Relative luminance: 0.1596
- Nearest named color: Amazon (#387b54, Δ 2.303) — https://brandsweets.com/colors/amazon
- Moods: muted
- Page: https://brandsweets.com/colors/437a60

## Tints & shades

- Tints (toward white): #4e8d70, #59a17f, #6bae8e, #7fb89d, #96c5af, #a9d0be, #bddbcd, #d1e6dc, #e5f1eb, #f8fbfa
- Shades (toward black): #3e7058, #36634e, #315946, #2b4f3e, #264537, #1f382c, #192e24, #14241d, #0d1712, #070d0a

## Harmonies

- Complementary: #7a435d
- Analogous: #437a45, #43787a
- Triadic: #60437a, #7a6043
- Split-complementary: #7a4378, #7a4543
- Tetradic: #45437a, #7a435d, #787a43

## Colors that go with #437a60

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #437a60: softer than #000 and cool enough to feel like part of the same palette. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #437a60 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Kia's brand system put Blue beside #437a60, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Kia (https://brandsweets.com/colors/brands/kia-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Forest Floor and BrandSweets's brand system put Champagne beside #437a60, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #437a60: 6 real palettes, including Riverbed and Wellness, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Wellness (https://brandsweets.com/palettes/warm#wellness), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #437a60 in 8 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #437a60: 8 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #437a60 in 5 real palettes, including Mid-Century and Sapphire & Gold, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Fireside (https://brandsweets.com/palettes/dark#fireside), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/goldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.01:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #355f4b (7.27:1)
- On black (#000000): 4.19:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #478065 (4.54:1); AA: background → #f5f5f5 (4.6:1); AAA: text → #5ba482 (7.08:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/437a60-a2beb4-d459ce-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#437a60" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.