# #4343d6

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4343d6`
- RGB: rgb(67, 67, 214)
- HSL: hsl(240, 64%, 55%)
- OKLCH: oklch(0.484 0.218 274.6)
- Relative luminance: 0.1006
- Nearest named color: Blurple (#5539cc, Δ 3.502) — https://brandsweets.com/colors/blurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/4343d6

## Tints & shades

- Tints (toward white): #5454d9, #6868de, #7979e2, #8a8ae5, #9f9fea, #b0b0ee, #c0c0f1, #d1d1f5, #e6e6f9, #f7f7fd
- Shades (toward black): #2e2ed1, #2929bc, #2525a7, #202092, #1c1c7d, #161664, #11114f, #0d0d3b, #080826, #040411

## Harmonies

- Complementary: #d6d643
- Analogous: #438cd6, #8c43d6
- Triadic: #d64343, #43d643
- Split-complementary: #d68c43, #8cd643
- Tetradic: #d6438c, #d6d643, #43d68c

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3f3fd5 (7.28:1)
- On black (#000000): 3.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6868de (4.62:1); AA: background → #d1d1d1 (4.56:1); AAA: text → #8e8ee6 (7.16:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4343d6-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4343d6" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.