# #40dd77

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40dd77`
- RGB: rgb(64, 221, 119)
- HSL: hsl(141, 70%, 56%)
- OKLCH: oklch(0.794 0.192 150.6)
- Relative luminance: 0.5413
- Nearest named color: Envy’s Love (#2dd78d, Δ 3.598) — https://brandsweets.com/colors/envys-love
- Moods: vivid
- Page: https://brandsweets.com/colors/40dd77

## Tints & shades

- Tints (toward white): #52e084, #63e390, #79e79f, #8aeaac, #9bedb8, #adf0c4, #bef4d1, #d4f7e0, #e5faec, #f6fdf9
- Shades (toward black): #2bda68, #23c75d, #1fad51, #1b9847, #17823c, #136c32, #0f5728, #0b3d1c, #072712, #031108

## Harmonies

- Complementary: #dd40a6
- Analogous: #58dd40, #40ddc6
- Triadic: #7740dd, #dd7740
- Split-complementary: #c640dd, #dd4058
- Tetradic: #4058dd, #dd40a6, #ddc640

## Colors that go with #40dd77

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including MongoDB's brand system and Minecraft's brand system put Blue beside #40dd77, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #40dd77: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #40dd77: 4 real palettes, including Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #40dd77 in 4 real palettes, including MongoDB's brand system and Brilliant's brand system, as the supporting colour. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #40dd77 in 9 real palettes, including 7-Eleven's brand system and WhatsApp's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #40dd77 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Light Coral** #f08080 [harmony, pool: split] — Light Coral is a split-complement of #40dd77: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/lightcoral
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #40dd77 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.78:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #18863e (4.65:1); AA: background → #4f4f4f (4.61:1); AAA: text → #12642e (7.27:1); AAA: background → #333333 (7.12:1)
- On black (#000000): 11.83:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **CircleCI** — secondary #00db75 (Δ 1.773) — https://brandsweets.com/colors/brands/circleci-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40dd77-a2beaf-c459d4-1f2d2a-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40dd77" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
