# #40d4f2

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40d4f2`
- RGB: rgb(64, 212, 242)
- HSL: hsl(190, 87%, 60%)
- OKLCH: oklch(0.806 0.127 214.6)
- Relative luminance: 0.5459
- Nearest named color: Sky Blue (#87ceeb, Δ 5.009) — https://brandsweets.com/colors/skyblue
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/40d4f2

## Tints & shades

- Tints (toward white): #53d8f3, #66ddf4, #75e0f5, #88e4f7, #9be9f8, #aeedf9, #c1f1fb, #cff4fc, #e2f9fd, #f5fdfe
- Shades (toward black): #24cef0, #10c5ea, #0eadcd, #0d99b5, #0b8199, #09697c, #075564, #053c48, #032830, #011013

## Harmonies

- Complementary: #f25e40
- Analogous: #40f2b7, #407bf2
- Triadic: #f240d4, #d4f240
- Split-complementary: #f2407b, #f2b740
- Tetradic: #b740f2, #f25e40, #7bf240

## Colors that go with #40d4f2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #40d4f2: softer than #000 and cool enough to feel like part of the same palette. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #40d4f2 in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #40d4f2: 5 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Blue Mono put Midnight Blue beside #40d4f2, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Confluent (https://brandsweets.com/colors/brands/confluent-io), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #40d4f2 in 4 real palettes, including Telehealth and 1password's brand system, as the lead colour. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), NBA (https://brandsweets.com/colors/brands/nba-com), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #40d4f2: 4 real palettes, including Glacier and Astro's brand system, as the lead colour. Seen in: Glacier (https://brandsweets.com/palettes/cool#glacier), Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #40d4f2 in 11 real palettes, including Boeing's brand system and Crayon Box, as the text colour against it. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Astro (https://brandsweets.com/colors/brands/astro-build), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Salmon** #fa8072 [harmony: complementary] — Salmon sits directly opposite #40d4f2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/salmon

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.76:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0b8199 (4.55:1); AA: background → #4f4f4f (4.65:1); AAA: text → #086172 (7.09:1); AAA: background → #333333 (7.17:1)
- On black (#000000): 11.92:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **UEFA** — primary #00d9f7 (Δ 1.715) — https://brandsweets.com/colors/brands/uefa-com
- **Vimeo** — primary #14d3fb (Δ 1.819) — https://brandsweets.com/colors/brands/vimeo-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40d4f2-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40d4f2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
