# #40c96e

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40c96e`
- RGB: rgb(64, 201, 110)
- HSL: hsl(140, 56%, 52%)
- OKLCH: oklch(0.741 0.175 150.6)
- Relative luminance: 0.4399
- Nearest named color: Emerald Green (#50c878, Δ 1.759) — https://brandsweets.com/colors/emerald-green
- Moods: neutral
- Page: https://brandsweets.com/colors/40c96e

## Tints & shades

- Tints (toward white): #54cf7d, #64d389, #78d998, #88dda4, #9ce3b3, #afe9c2, #bfedcf, #d3f3de, #e3f7ea, #f7fdf9
- Shades (toward black): #35bb61, #2fa757, #2b974f, #258344, #1f6f3a, #1a5b30, #144825, #10381d, #0a2413, #041008

## Harmonies

- Complementary: #c9409b
- Analogous: #57c940, #40c9b2
- Triadic: #6e40c9, #c96e40
- Split-complementary: #b240c9, #c94057
- Tetradic: #4057c9, #c9409b, #c9b240

## Colors that go with #40c96e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #40c96e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Unity's brand system put Blue beside #40c96e, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #40c96e in 6 real palettes, including Brilliant's brand system and Docker's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #40c96e in 10 real palettes, including WhatsApp's brand system and Chime's brand system, as the supporting colour. Seen in: WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #40c96e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Light Coral** #f08080 [harmony, pool: split] — Light Coral is a split-complement of #40c96e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/lightcoral
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #40c96e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #40c96e in 3 real palettes, including 7-Eleven's brand system and Undergrowth, as the supporting colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.14:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #268747 (4.53:1); AA: background → #424242 (4.69:1); AAA: text → #1c6334 (7.28:1); AAA: background → #262626 (7.06:1)
- On black (#000000): 9.8:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **WhatsApp** — accent #43cd66 (Δ 1.668) — https://brandsweets.com/colors/brands/whatsapp-com
- **Chime** — secondary #1ec677 (Δ 1.978) — https://brandsweets.com/colors/brands/chime-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40c96e-a2beaf-c259d4-1f2d2a-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40c96e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
