# #40c73d

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40c73d`
- RGB: rgb(64, 199, 61)
- HSL: hsl(119, 55%, 51%)
- OKLCH: oklch(0.73 0.212 142.7)
- Relative luminance: 0.4227
- Nearest named color: Lime Green (#32cd32, Δ 2.077) — https://brandsweets.com/colors/limegreen
- Moods: neutral
- Page: https://brandsweets.com/colors/40c73d

## Tints & shades

- Tints (toward white): #53cd51, #63d161, #76d775, #8add88, #9de29c, #ade7ac, #c1edc0, #d4f2d4, #e4f7e3, #f7fdf7
- Shades (toward black): #37b635, #32a630, #2c922a, #267e25, #216f20, #1b5b1a, #154715, #10330f, #0b240a, #051005

## Harmonies

- Complementary: #c43dc7
- Analogous: #84c73d, #3dc780
- Triadic: #3d40c7, #c73d40
- Split-complementary: #803dc7, #c73d84
- Tetradic: #3d84c7, #c43dc7, #c7803d

## Colors that go with #40c73d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Spotify's brand system put Blue beside #40c73d, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #40c73d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Docker (https://brandsweets.com/colors/brands/docker-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #40c73d in 6 real palettes, including Brilliant's brand system and Docker's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #40c73d in 9 real palettes, including Obsidian's brand system and Minecraft's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #40c73d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Hot Pink** #ff69b4 [harmony, pool: split] — Hot Pink is a split-complement of #40c73d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #40c73d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #40c73d in 3 real palettes, including 7-Eleven's brand system and Undergrowth, as the supporting colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.22:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #298627 (4.63:1); AA: background → #424242 (4.52:1); AAA: text → #1e631d (7.35:1); AAA: background → #212121 (7.25:1)
- On black (#000000): 9.45:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Brilliant** — primary #2ccc54 (Δ 1.949) — https://brandsweets.com/colors/brands/brilliant-org

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40c73d-a2bea5-964edf-1f2d25-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40c73d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.