# #40c729

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40c729`
- RGB: rgb(64, 199, 41)
- HSL: hsl(111, 66%, 47%)
- OKLCH: oklch(0.729 0.223 141.2)
- Relative luminance: 0.421
- Nearest named color: Lime Green (#32cd32, Δ 1.598) — https://brandsweets.com/colors/limegreen
- Moods: vivid
- Page: https://brandsweets.com/colors/40c729

## Tints & shades

- Tints (toward white): #4cd534, #5fda49, #71de5e, #84e273, #9ae88d, #adeca2, #c0f0b7, #d2f5cc, #e5f9e1, #f8fdf7
- Shades (toward black): #3bb625, #34a121, #2f901d, #297f1a, #246e17, #1d5912, #17480f, #12370b, #0b2207, #051103

## Harmonies

- Complementary: #af29c7
- Analogous: #90c729, #29c760
- Triadic: #2940c7, #c72940
- Split-complementary: #6029c7, #c72990
- Tetradic: #2990c7, #af29c7, #c76029

## Colors that go with #40c729

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Spotify's brand system put Blue beside #40c729, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #40c729: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #40c729 in 5 real palettes, including Brilliant's brand system and MongoDB's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Docker (https://brandsweets.com/colors/brands/docker-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #40c729 in 9 real palettes, including Obsidian's brand system and Minecraft's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #40c729 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Hot Pink** #ff69b4 [harmony, pool: split] — Hot Pink is a split-complement of #40c729: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #40c729: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #40c729 in 3 real palettes, including Learning App and Playground, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Playground (https://brandsweets.com/palettes/bold#playground), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/darkorange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2c871c (4.58:1); AA: background → #424242 (4.51:1); AAA: text → #216615 (7.06:1); AAA: background → #212121 (7.22:1)
- On black (#000000): 9.42:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40c729-a3bea2-834edf-1f2d23-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40c729" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
