# #40b5bf

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40b5bf`
- RGB: rgb(64, 181, 191)
- HSL: hsl(185, 50%, 50%)
- OKLCH: oklch(0.713 0.103 203.2)
- Relative luminance: 0.379
- Nearest named color: Blue Bobbin (#52b4ca, Δ 2.232) — https://brandsweets.com/colors/blue-bobbin
- Moods: cool, modern
- Page: https://brandsweets.com/colors/40b5bf

## Tints & shades

- Tints (toward white): #53bcc6, #66c3cc, #75c9d1, #88d1d7, #9cd8de, #afe0e4, #c2e7eb, #d1edf0, #e4f5f6, #f7fcfc
- Shades (toward black): #39a3ac, #34949d, #2e828a, #29747a, #226267, #1c4f54, #174145, #112f32, #0b2122, #050e0f

## Harmonies

- Complementary: #bf4a40
- Analogous: #40bf8a, #4075bf
- Triadic: #bf40b5, #b5bf40
- Split-complementary: #bf4075, #bf8a40
- Tetradic: #8a40bf, #bf4a40, #75bf40

## Colors that go with #40b5bf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #40b5bf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), N26 (https://brandsweets.com/colors/brands/n26-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Warp's brand system put Blue beside #40b5bf, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Unity (https://brandsweets.com/colors/brands/unity-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #40b5bf: 7 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Venmo (https://brandsweets.com/colors/brands/venmo-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #40b5bf: 5 real palettes, including Patreon's brand system and Figma's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Unity (https://brandsweets.com/colors/brands/unity-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Confluent's brand system and Ford's brand system put Midnight Blue beside #40b5bf, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), SoFi (https://brandsweets.com/colors/brands/sofi-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Lido and Crayon Box put Mustard Yellow beside #40b5bf, as the accent. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Diner (https://brandsweets.com/palettes/vivid#diner), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/mustard
- **Orange** #ffa500 [pool] — 4 real palettes, including Mistral AI's brand system and Mint Modern put Orange beside #40b5bf, as the supporting colour. Seen in: Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Graphite (https://brandsweets.com/palettes/technical#graphite), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/orange
- **Light Coral** #f08080 [harmony: complementary] — Light Coral sits directly opposite #40b5bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/lightcoral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.45:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2d7e86 (4.73:1); AA: background → #3b3b3b (4.58:1); AAA: text → #215e63 (7.38:1); AAA: background → #1a1a1a (7.11:1)
- On black (#000000): 8.58:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40b5bf-a2b8be-df4e88-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40b5bf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
