# #40a5a5

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40a5a5`
- RGB: rgb(64, 165, 165)
- HSL: hsl(180, 44%, 45%)
- OKLCH: oklch(0.664 0.092 195.2)
- Relative luminance: 0.3072
- Nearest named color: Atlas Cedar (#5ca0a7, Δ 2.585) — https://brandsweets.com/colors/atlas-cedar
- Moods: cool, modern
- Page: https://brandsweets.com/colors/40a5a5

## Tints & shades

- Tints (toward white): #47b8b8, #5dc0c0, #70c7c7, #82cece, #98d7d7, #abdede, #bde5e5, #cfecec, #e5f5f5, #f8fcfc
- Shades (toward black): #3b9797, #358888, #2f7979, #296a6a, #245c5c, #1d4949, #173b3b, #112c2c, #0b1d1d, #060f0f

## Harmonies

- Complementary: #a54040
- Analogous: #40a573, #4073a5
- Triadic: #a540a5, #a5a540
- Split-complementary: #a54073, #a57340
- Tetradic: #7340a5, #a54040, #73a540

## Colors that go with #40a5a5

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #40a5a5: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Lido (https://brandsweets.com/palettes/vivid#lido), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #40a5a5: 5 real palettes, including Dusk and Clean Beauty, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #40a5a5 in 4 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #40a5a5: 5 real palettes, including Peacock and Open House, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Ford's brand system and Tide Pool put Midnight Blue beside #40a5a5, as the lead colour. Seen in: Ford (https://brandsweets.com/colors/brands/ford-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Confluent (https://brandsweets.com/colors/brands/confluent-io), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #40a5a5: 4 real palettes, including Ink Wash and First Snow, as the lead colour. Seen in: Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #40a5a5 in 4 real palettes, including Confluent's brand system and Khan Academy's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/royalblue
- **Pale Violet Red** #db7093 [harmony: complementary] — Pale Violet Red sits directly opposite #40a5a5 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/palevioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.94:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #328181 (4.57:1); AA: background → #2e2e2e (4.62:1); AAA: text → #255f5f (7.29:1); AAA: background → #030303 (7.02:1)
- On black (#000000): 7.14:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40a5a5-a2bbbe-d45994-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40a5a5" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
