# #40a073

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40a073`
- RGB: rgb(64, 160, 115)
- HSL: hsl(152, 43%, 44%)
- OKLCH: oklch(0.636 0.114 160.1)
- Relative luminance: 0.2747
- Nearest named color: Bulma Hair (#359e6b, Δ 1.48) — https://brandsweets.com/colors/bulma-hair
- Moods: neutral
- Page: https://brandsweets.com/colors/40a073

## Tints & shades

- Tints (toward white): #47b381, #5bbe90, #6dc59c, #83ceab, #95d5b7, #a7dcc4, #bde5d2, #d0ecdf, #e5f5ee, #f8fcfa
- Shades (toward black): #3a9269, #34835e, #2f7554, #296649, #23583f, #1d4934, #173a2a, #112c1f, #0c1d15, #060f0a

## Harmonies

- Complementary: #a0406d
- Analogous: #40a043, #409da0
- Triadic: #7340a0, #a07340
- Split-complementary: #a0409d, #a04340
- Tetradic: #4340a0, #a0406d, #9da040

## Colors that go with #40a073

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #40a073: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Kia's brand system put Blue beside #40a073, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Kia (https://brandsweets.com/colors/brands/kia-com), Spotify (https://brandsweets.com/colors/brands/spotify), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Chocolate** #d2691e [harmony, pool: triadic] — Chocolate completes a triad with #40a073 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Homestead (https://brandsweets.com/palettes/warm#homestead), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/chocolate
- **Copper** #b87333 [pool] — Designers have shipped Copper with #40a073: 5 real palettes, including Clean Beauty and Wellness, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #40a073 in 6 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #40a073: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #40a073: 4 real palettes, including Spline's brand system and Unity's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Unity (https://brandsweets.com/colors/brands/unity-com), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #40a073, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.23:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #34835e (4.61:1); AA: background → #262626 (4.68:1); AAA: text → #276247 (7.18:1)
- On black (#000000): 6.49:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #43a879 (7.12:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40a073-a2beb4-d459ce-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40a073" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
