# #404304

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#404304`
- RGB: rgb(64, 67, 4)
- HSL: hsl(63, 89%, 14%)
- OKLCH: oklch(0.368 0.079 112.6)
- Relative luminance: 0.0511
- Nearest named color: Green Not Found (#404404, Δ 0.32) — https://brandsweets.com/colors/green-not-found
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/404304

## Tints & shades

- Tints (toward white): #656a06, #8e9509, #b3bc0b, #dce70d, #e9f32b, #edf551, #f1f77d, #f5faa3, #fafccf, #fefef5
- Shades (toward black): #3c3f04, #373a03, #333503, #2e3003, #292b03, #252702, #202202, #1c1d02, #171801, #121301

## Harmonies

- Complementary: #070443
- Analogous: #432704, #214304
- Triadic: #044043, #430440
- Split-complementary: #042143, #270443
- Tetradic: #044327, #070443, #430421

## Colors that go with #404304

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #404304: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Docker (https://brandsweets.com/colors/brands/docker-com), Disney (https://brandsweets.com/colors/brands/disney-com), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 6 real palettes, including Dunkin''s brand system and Jeep's brand system put Blue beside #404304, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Nursery put Blush Pink beside #404304, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #404304: 4 real palettes, including Notion's brand system and Bakery. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #404304 in 6 real palettes, including MAC Cosmetics's brand system and Dunkin''s brand system, as the supporting colour. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com). — https://brandsweets.com/colors/crimson
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #404304 in 7 real palettes, including Chime's brand system and CircleCI's brand system, as the supporting colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), CircleCI (https://brandsweets.com/colors/brands/circleci-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Neon (https://brandsweets.com/colors/brands/neon-tech). — https://brandsweets.com/colors/emerald-green
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #404304: 5 real palettes, including Domino's's brand system and Bakery, as the accent. Seen in: Domino's (https://brandsweets.com/colors/brands/dominos-com), Bakery (https://brandsweets.com/palettes/warm#bakery), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/saddlebrown
- **Cream** #fffdd0 [role] — Cream is the surface #404304 wants: a warm off-white that shares its undertone, so #404304 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.38:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.02:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #777d07 (4.72:1); AA: background → #ababab (4.52:1); AAA: text → #989f09 (7.3:1); AAA: background → #d4d4d4 (7:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/404304-b9bea2-4e8ddf-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#404304" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.