# #40262c

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#40262c`
- RGB: rgb(64, 38, 44)
- HSL: hsl(346, 25%, 20%)
- OKLCH: oklch(0.304 0.04 4.7)
- Relative luminance: 0.0266
- Nearest named color: Castro (#44232f, Δ 1.395) — https://brandsweets.com/colors/castro
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/40262c

## Tints & shades

- Tints (toward white): #59363e, #734550, #89525f, #a16371, #b17c89, #c096a0, #cfafb7, #ddc6cb, #ecdfe2, #fbf9f9
- Shades (toward black): #392228, #362126, #301d21, #2d1b1f, #26171b, #201316, #1d1114, #160d0f, #130b0d, #0d0809

## Harmonies

- Complementary: #26403a
- Analogous: #402639, #402d26
- Triadic: #2c4026, #262c40
- Split-complementary: #26402d, #263940
- Tetradic: #394026, #26403a, #2d2640

## Colors that go with #40262c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Dark Olive Green** #556b2f [harmony, pool: triadic] — Dark Olive Green completes a triad with #40262c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #40262c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Wellness (https://brandsweets.com/palettes/warm#wellness), Asana (https://brandsweets.com/colors/brands/asana-com), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: analogous] — Sienna is #40262c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #40262c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Discover (https://brandsweets.com/colors/brands/discover-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #40262c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Saffron (https://brandsweets.com/palettes/warm#saffron), Alpine (https://brandsweets.com/palettes/cool#alpine), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #40262c in 10 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Tim Hortons's brand system and Headspace's brand system put Blue beside #40262c, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Cream** #fffdd0 [role] — Cream is the surface #40262c wants: a warm off-white that shares its undertone, so #40262c reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.71:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.53:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a16371 (4.54:1); AA: background → #949494 (4.52:1); AAA: text → #b88994 (7.04:1); AAA: background → #bababa (7.06:1)

## Curated palettes containing it

- **Blush** (light, warm, elegant) — #d4867a, #e9c2b8, #7a4a4a, #fdf4f1, #3a2a2a — Rose and skin tones on a pink-white surface — soft focus, flattering, unmistakably beauty. — tool: https://brandsweets.com/palettes/new/d4867a-e9c2b8-7a4a4a-fdf4f1-3a2a2a — collection: https://brandsweets.com/palettes/light
- **Blossom** (spring, pastel, light, elegant) — #e8a0bf, #b5d6b2, #f7e1a0, #fffbfa, #3a2a33 — Cherry blossom, new leaf and pale primrose — a soft spring set for florists, weddings and anything that opens in April. — tool: https://brandsweets.com/palettes/new/e8a0bf-b5d6b2-f7e1a0-fffbfa-3a2a33 — collection: https://brandsweets.com/palettes/spring

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/40262c-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#40262c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.