# #3f4017

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3f4017`
- RGB: rgb(63, 64, 23)
- HSL: hsl(61, 47%, 17%)
- OKLCH: oklch(0.361 0.06 110.4)
- Relative luminance: 0.0479
- Nearest named color: Alligator Gladiator (#444411, Δ 1.784) — https://brandsweets.com/colors/alligator-gladiator
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/3f4017

## Tints & shades

- Tints (toward white): #5d5e22, #7a7c2d, #989a37, #b6b842, #c5c662, #d0d180, #dbdc9e, #e6e7bc, #f1f1da, #fcfcf8
- Shades (toward black): #3b3c16, #343413, #303112, #2d2d10, #29290f, #21220c, #1e1e0b, #1a1a09, #131307, #0f0f05

## Harmonies

- Complementary: #181740
- Analogous: #402c17, #2b4017
- Triadic: #173f40, #40173f
- Split-complementary: #172b40, #2c1740
- Tetradic: #17402c, #181740, #40172b

## Colors that go with #3f4017

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #3f4017: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Docker (https://brandsweets.com/colors/brands/docker-com), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue
- **Slate Blue** #6a5acd [harmony, pool: complementary] — Slate Blue sits directly opposite #3f4017 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/slateblue
- **Blue** #0000ff [pool] — 8 real palettes, including Dunkin''s brand system and Jeep's brand system put Blue beside #3f4017, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Nursery put Blush Pink beside #3f4017, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #3f4017: 7 real palettes, including Notion's brand system and Bakery. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #3f4017 in 10 real palettes, including Dunkin''s brand system and Burger King's brand system, as the accent. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Burger King (https://brandsweets.com/colors/brands/bk-com), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Dark Goldenrod** #b8860b [pool] — 4 real palettes, including Greige and Rolex's brand system put Dark Goldenrod beside #3f4017, as the accent. Seen in: Greige (https://brandsweets.com/palettes/neutral#greige), Rolex (https://brandsweets.com/colors/brands/rolex-com), Puma (https://brandsweets.com/colors/brands/puma-com), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkgoldenrod
- **Cream** #fffdd0 [role] — Cream is the surface #3f4017 wants: a warm off-white that shares its undertone, so #3f4017 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.73:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.96:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #77782b (4.51:1); AA: background → #a8a8a8 (4.51:1); AAA: text → #989a37 (7.01:1); AAA: background → #d1d1d1 (7.03:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3f4017-babea2-4e92df-272d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3f4017" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.