# #3da98a

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3da98a`
- RGB: rgb(61, 169, 138)
- HSL: hsl(163, 47%, 45%)
- OKLCH: oklch(0.665 0.109 170.6)
- Relative luminance: 0.312
- Nearest named color: Herbal (#29ab87, Δ 1.303) — https://brandsweets.com/colors/herbal
- Moods: neutral
- Page: https://brandsweets.com/colors/3da98a

## Tints & shades

- Tints (toward white): #44bb99, #5ac4a6, #6dcab0, #80d1ba, #96d9c6, #a9e0d0, #bce7da, #ceede5, #e5f6f1, #f8fcfb
- Shades (toward black): #379a7e, #328b72, #2d7c65, #276d59, #225e4d, #1b4b3d, #163c31, #102d25, #0b1e19, #050f0c

## Harmonies

- Complementary: #a93d5b
- Analogous: #3da954, #3d91a9
- Triadic: #8a3da9, #a98a3d
- Split-complementary: #a93d91, #a9543d
- Tetradic: #543da9, #a93d5b, #91a93d

## Colors that go with #3da98a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #3da98a: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #3da98a: 4 real palettes, including Clean Beauty and Wellness, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #3da98a: 4 real palettes, including Spotify's brand system and Terminal, as the supporting colour. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal), Canva (https://brandsweets.com/colors/brands/canva-com), Arctic (https://brandsweets.com/palettes/clean#arctic). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #3da98a in 4 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #3da98a: 6 real palettes, including Peacock and Open House, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Open House (https://brandsweets.com/palettes/clean#open-house), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #3da98a: 4 real palettes, including Unity's brand system and Spline's brand system, as the lead colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spline (https://brandsweets.com/colors/brands/spline-design), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #3da98a, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #3da98a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.9:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2f836b (4.59:1); AA: background → #303030 (4.55:1); AAA: text → #236150 (7.25:1); AAA: background → #050505 (7.03:1)
- On black (#000000): 7.24:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3da98a-a2beb9-d459b7-1f2b2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3da98a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.