# #3d487b

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3d487b`
- RGB: rgb(61, 72, 123)
- HSL: hsl(229, 34%, 36%)
- OKLCH: oklch(0.417 0.086 272.9)
- Relative luminance: 0.0706
- Nearest named color: Assassin (#2d4f83, Δ 2.69) — https://brandsweets.com/colors/assassin
- Moods: cool, muted
- Page: https://brandsweets.com/colors/3d487b

## Tints & shades

- Tints (toward white): #475490, #5160a4, #6574b3, #7a86bd, #8e99c7, #a3abd2, #b7bedc, #cfd4e7, #e4e6f2, #f8f9fc
- Shades (toward black): #384271, #323c67, #2c3459, #272e4f, #222844, #1d223a, #181c30, #111422, #0c0e18, #07080e

## Harmonies

- Complementary: #7b703d
- Analogous: #3d677b, #503d7b
- Triadic: #7b3d48, #487b3d
- Split-complementary: #7b503d, #677b3d
- Tetradic: #7b3d67, #7b703d, #3d7b50

## Colors that go with #3d487b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #3d487b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #3d487b's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Capital One (https://brandsweets.com/colors/brands/capitalone-com), Glacier (https://brandsweets.com/palettes/cool#glacier), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 7 real palettes, including CVS's brand system and Alaska Airlines's brand system put Blue beside #3d487b, as the supporting colour. Seen in: CVS (https://brandsweets.com/colors/brands/cvs-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Tesco (https://brandsweets.com/colors/brands/tesco-com), Procter & Gamble (https://brandsweets.com/colors/brands/pg-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #3d487b in 13 real palettes, including Walgreens's brand system and Codecademy's brand system, as the lead colour. Seen in: Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #3d487b: 15 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #3d487b: 4 real palettes, including Nintendo's brand system and Fireside, as the accent. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Fireside (https://brandsweets.com/palettes/dark#fireside), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com). — https://brandsweets.com/colors/firebrick
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #3d487b in 4 real palettes, including Sapphire & Gold and Open House, as the supporting colour. Seen in: Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Open House (https://brandsweets.com/palettes/clean#open-house), Disney (https://brandsweets.com/colors/brands/disney-com), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/goldenrod
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #3d487b: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.71:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.41:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6574b3 (4.7:1); AA: background → #bdbdbd (4.64:1); AAA: text → #8793c4 (7:1); AAA: background → #e8e8e8 (7.11:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3d487b-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3d487b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
