# #3d2e29

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3d2e29`
- RGB: rgb(61, 46, 41)
- HSL: hsl(15, 20%, 20%)
- OKLCH: oklch(0.317 0.024 39.2)
- Relative luminance: 0.0311
- Nearest named color: English Walnut (#3e2b23, Δ 1.106) — https://brandsweets.com/colors/english-walnut
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/3d2e29

## Tints & shades

- Tints (toward white): #564039, #6e5349, #846358, #9b7669, #ab8c82, #bca29a, #ccb9b3, #dacdc8, #ebe3e0, #fbf9f9
- Shades (toward black): #372925, #342723, #2e221f, #2b201d, #251c18, #1f1714, #1c1512, #15100e, #120e0c, #0c0908

## Harmonies

- Complementary: #29383d
- Analogous: #3d292e, #3d3829
- Triadic: #293d2e, #2e293d
- Split-complementary: #293d38, #292e3d
- Tetradic: #2e3d29, #29383d, #38293d

## Colors that go with #3d2e29

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #3d2e29 in 9 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #3d2e29, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Blush and Garden Wedding put Blush Pink beside #3d2e29, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #3d2e29 in 6 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #3d2e29: 9 real palettes, including Clean Beauty and Coastal, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusk (https://brandsweets.com/palettes/cool#dusk), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 8 real palettes, including Darkroom and Forest Floor put Champagne beside #3d2e29, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Allbirds (https://brandsweets.com/colors/brands/allbirds-com), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Chocolate** #d2691e [pool] — Chocolate shows up next to #3d2e29 in 4 real palettes, including Homestead and Wellness, as the accent. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Wellness (https://brandsweets.com/palettes/warm#wellness), Postman (https://brandsweets.com/colors/brands/postman-com), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/chocolate
- **White Smoke** #f5f5f5 [role] — White Smoke is the near-white surface #3d2e29 was made for — maximum legibility with no colour cast to argue with. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.95:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #936e62 (4.65:1); AA: background → #999999 (4.55:1); AAA: text → #ad8f85 (7.04:1); AAA: background → #bfbfbf (7.04:1)

## Brands using this color

- **Dunkin'** — primary #3e342f (Δ 1.914) — https://brandsweets.com/colors/brands/dunkindonuts-com

## Curated palettes containing it

- **Resort** (light, warm, playful) — #e07a5f, #81b29a, #f2cc8f, #fdf6ee, #3d2b1f — Terracotta, eucalyptus and sand — a sun-washed palette that feels like linen. — tool: https://brandsweets.com/palettes/new/e07a5f-81b29a-f2cc8f-fdf6ee-3d2b1f — collection: https://brandsweets.com/palettes/light
- **Blush** (light, warm, elegant) — #d4867a, #e9c2b8, #7a4a4a, #fdf4f1, #3a2a2a — Rose and skin tones on a pink-white surface — soft focus, flattering, unmistakably beauty. — tool: https://brandsweets.com/palettes/new/d4867a-e9c2b8-7a4a4a-fdf4f1-3a2a2a — collection: https://brandsweets.com/palettes/light
- **Polaroid** (vintage, light, muted, friendly) — #e08e79, #8fb3a9, #e9c46a, #fbf7ef, #33302c — Washed coral, faded aqua and a mustard — the 1970s film look, desaturated so it feels found rather than designed. — tool: https://brandsweets.com/palettes/new/e08e79-8fb3a9-e9c46a-fbf7ef-33302c — collection: https://brandsweets.com/palettes/vintage

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3d2e29-c4ab9c-62cbb2-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3d2e29" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
