# #3caac3

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3caac3`
- RGB: rgb(60, 170, 195)
- HSL: hsl(191, 53%, 50%)
- OKLCH: oklch(0.686 0.104 216)
- Relative luminance: 0.3365
- Nearest named color: Aquarius (#2db0ce, Δ 1.975) — https://brandsweets.com/colors/aquarius
- Moods: cool, modern
- Page: https://brandsweets.com/colors/3caac3

## Tints & shades

- Tints (toward white): #4fb3c9, #63bbcf, #73c2d4, #86cada, #9ad3e0, #addbe6, #c1e4ec, #d0ebf1, #e4f3f7, #f7fcfd
- Shades (toward black): #3699b0, #318ca0, #2b7b8c, #266d7d, #205c69, #1a4b56, #163d46, #102c33, #0b1f23, #050e10

## Harmonies

- Complementary: #c3553c
- Analogous: #3cc398, #3c67c3
- Triadic: #c33caa, #aac33c
- Split-complementary: #c33c67, #c3983c
- Tetradic: #983cc3, #c3553c, #67c33c

## Colors that go with #3caac3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #3caac3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [harmony, pool: complementary] — Tomato sits directly opposite #3caac3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Hermès (https://brandsweets.com/colors/brands/hermes-com), Raycast (https://brandsweets.com/colors/brands/raycast). — https://brandsweets.com/colors/tomato
- **Amber** #ffbf00 [pool] — Amber is paired with #3caac3 in 4 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Denim** #1560bd [pool] — Designers have shipped Denim with #3caac3: 7 real palettes, including Coca-Cola's brand system and Gopro's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #3caac3: 5 real palettes, including Figma's brand system and Venmo's brand system, as the accent. Seen in: Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 10 real palettes, including Confluent's brand system and Ford's brand system put Midnight Blue beside #3caac3, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), SoFi (https://brandsweets.com/colors/brands/sofi-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #3caac3: 5 real palettes, including First Snow and Calendly's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Calendly (https://brandsweets.com/colors/brands/calendly-com), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #3caac3 in 7 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Elastic (https://brandsweets.com/colors/brands/elastic-co), NBA (https://brandsweets.com/colors/brands/nba-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.72:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2c7e90 (4.67:1); AA: background → #333333 (4.65:1); AAA: text → #225f6d (7.18:1); AAA: background → #0f0f0f (7.06:1)
- On black (#000000): 7.73:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Confluent** — accent #0daccc (Δ 1.84) — https://brandsweets.com/colors/brands/confluent-io

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3caac3-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3caac3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
