# #3c152d

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3c152d`
- RGB: rgb(60, 21, 45)
- HSL: hsl(323, 48%, 16%)
- OKLCH: oklch(0.266 0.07 345)
- Relative luminance: 0.0169
- Nearest named color: Nightly Voyager (#391531, Δ 1.061) — https://brandsweets.com/colors/nightly-voyager
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/3c152d

## Tints & shades

- Tints (toward white): #5b2044, #792a5b, #9b3674, #b9418b, #c65d9e, #d17bb0, #db99c2, #e7bbd6, #f2d9e8, #fcf7fa
- Shades (toward black): #39142b, #351328, #2d1022, #2a0f1f, #260d1c, #220c1a, #1e0b17, #170811, #13070e, #0f050b

## Harmonies

- Complementary: #153c24
- Analogous: #38153c, #3c151a
- Triadic: #2d3c15, #152d3c
- Split-complementary: #1a3c15, #153c38
- Tetradic: #3c3815, #153c24, #151a3c

## Colors that go with #3c152d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #3c152d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Boeing (https://brandsweets.com/colors/brands/boeing-com), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Squarespace (https://brandsweets.com/colors/brands/squarespace-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #3c152d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Subaru (https://brandsweets.com/colors/brands/subaru-com), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/seagreen
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #3c152d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Saffron (https://brandsweets.com/palettes/warm#saffron), Gusto (https://brandsweets.com/colors/brands/gusto-com), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #3c152d in 18 real palettes, including McDonald's's brand system and Wikipedia's brand system, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com), Maple (https://brandsweets.com/palettes/warm#maple). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 20 real palettes, including Tim Hortons's brand system and Sketch's brand system put Blue beside #3c152d, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #3c152d in 7 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Blush and Graphite Mono put Blush Pink beside #3c152d, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and Typewriter put Brown beside #3c152d, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Garnet (https://brandsweets.com/palettes/warm#garnet), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/brown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.7:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.34:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bf4a92 (4.61:1); AA: background → #8a8a8a (4.55:1); AAA: text → #d17bb0 (7.17:1); AAA: background → #b0b0b0 (7.24:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3c152d-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3c152d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.