# #3bb4e8

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3bb4e8`
- RGB: rgb(59, 180, 232)
- HSL: hsl(198, 79%, 57%)
- OKLCH: oklch(0.726 0.128 231.2)
- Relative luminance: 0.394
- Nearest named color: Blue Bikini (#00bbee, Δ 2.138) — https://brandsweets.com/colors/blue-bikini
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/3bb4e8

## Tints & shades

- Tints (toward white): #4dbbea, #5fc2ec, #72c9ee, #84d0f1, #9bd9f3, #ade0f5, #bfe7f8, #d1eefa, #e4f5fc, #f6fcfe
- Shades (toward black): #24abe5, #199ad2, #168abb, #1379a4, #11688d, #0d5472, #0b435b, #083244, #051e29, #020d12

## Harmonies

- Complementary: #e86f3b
- Analogous: #3be8c5, #3b5de8
- Triadic: #e83bb4, #b4e83b
- Split-complementary: #e83b5d, #e8c53b
- Tetradic: #c53be8, #e86f3b, #5de83b

## Colors that go with #3bb4e8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #3bb4e8: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #3bb4e8 in 5 real palettes, including Blueprint and Salesforce's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Canva's brand system put Blue beside #3bb4e8, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Canva (https://brandsweets.com/colors/brands/canva-com), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #3bb4e8 in 4 real palettes, including Learning App and Elastic's brand system, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), PayPal (https://brandsweets.com/colors/brands/paypal-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #3bb4e8: 7 real palettes, including Venmo's brand system and Coca-Cola's brand system, as the accent. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #3bb4e8: 4 real palettes, including Figma's brand system and Venmo's brand system, as the accent. Seen in: Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #3bb4e8 in 4 real palettes, including Terminal and Telehealth, as the lead colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Coral** #ff7f50 [harmony: complementary] — Coral sits directly opposite #3bb4e8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/coral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.36:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #147ca9 (4.68:1); AA: background → #3d3d3d (4.59:1); AAA: text → #0f5e80 (7.16:1); AAA: background → #1c1c1c (7.21:1)
- On black (#000000): 8.88:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Snowflake AI Data Cloud** — secondary #29b5e8 (Δ 0.77) — https://brandsweets.com/colors/brands/snowflake-com
- **Calm** — primary #3cb0ec (Δ 1.396) — https://brandsweets.com/colors/brands/calm-com
- **Snowflake AI Data Cloud** — accent #45aee3 (Δ 1.619) — https://brandsweets.com/colors/brands/snowflake-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3bb4e8-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3bb4e8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
