# #3a4e82

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3a4e82`
- RGB: rgb(58, 78, 130)
- HSL: hsl(223, 38%, 37%)
- OKLCH: oklch(0.433 0.09 266.8)
- Relative luminance: 0.0796
- Nearest named color: Assassin (#2d4f83, Δ 1.497) — https://brandsweets.com/colors/assassin
- Moods: cool, modern
- Page: https://brandsweets.com/colors/3a4e82

## Tints & shades

- Tints (toward white): #445c97, #4d68ac, #6179b8, #768bc1, #8ea0cc, #a4b2d6, #b9c4df, #ced5e9, #e3e7f2, #f8f9fc
- Shades (toward black): #364878, #2f406a, #2b3a5f, #263354, #212d4a, #1b243c, #161e31, #111727, #0b0f19, #06090e

## Harmonies

- Complementary: #826e3a
- Analogous: #3a7382, #4a3a82
- Triadic: #823a4f, #4f823a
- Split-complementary: #824a3a, #73823a
- Tetradic: #823a73, #826e3a, #3a824a

## Colors that go with #3a4e82

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #3a4e82 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #3a4e82's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Capital One (https://brandsweets.com/colors/brands/capitalone-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Glacier (https://brandsweets.com/palettes/cool#glacier), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 7 real palettes, including CVS's brand system and Tesco's brand system put Blue beside #3a4e82, as the supporting colour. Seen in: CVS (https://brandsweets.com/colors/brands/cvs-com), Tesco (https://brandsweets.com/colors/brands/tesco-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Procter & Gamble (https://brandsweets.com/colors/brands/pg-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #3a4e82: 4 real palettes, including Blue Mono and Coca-Cola's brand system, as the supporting colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Blizzard (https://brandsweets.com/colors/brands/blizzard-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #3a4e82 in 13 real palettes, including Walgreens's brand system and Codecademy's brand system, as the lead colour. Seen in: Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Costco (https://brandsweets.com/colors/brands/costco-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #3a4e82: 16 real palettes, including HP's brand system and Unilever's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #3a4e82: 6 real palettes, including Campbell's's brand system and Fireside, as the supporting colour. Seen in: Campbell's (https://brandsweets.com/colors/brands/campbells-com), Fireside (https://brandsweets.com/palettes/dark#fireside), AT&T (https://brandsweets.com/colors/brands/att-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com). — https://brandsweets.com/colors/firebrick
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #3a4e82: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.1:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.59:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5a73b5 (4.55:1); AA: background → #c2c2c2 (4.55:1); AAA: text → #8497c8 (7.24:1); AAA: background → #f0f0f0 (7.11:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3a4e82-9ca3c4-df704e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3a4e82" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
