# #39d073

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39d073`
- RGB: rgb(57, 208, 115)
- HSL: hsl(143, 62%, 52%)
- OKLCH: oklch(0.759 0.181 151.6)
- Relative luminance: 0.4722
- Nearest named color: Emerald Green (#50c878, Δ 2.73) — https://brandsweets.com/colors/emerald-green
- Moods: vivid
- Page: https://brandsweets.com/colors/39d073

## Tints & shades

- Tints (toward white): #4dd581, #5ed98d, #73de9c, #83e2a7, #98e7b6, #acecc5, #bdefd0, #d2f4df, #e2f8eb, #f7fdf9
- Shades (toward black): #2ec267, #29ae5c, #259d53, #208848, #1b743d, #165f32, #114a27, #0e3a1f, #092514, #041109

## Harmonies

- Complementary: #d03996
- Analogous: #4ad039, #39d0bf
- Triadic: #7339d0, #d07339
- Split-complementary: #bf39d0, #d0394a
- Tetradic: #394ad0, #d03996, #d0bf39

## Colors that go with #39d073

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #39d073: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Unity's brand system put Blue beside #39d073, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #39d073 in 4 real palettes, including Brilliant's brand system and Docker's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #39d073 in 9 real palettes, including WhatsApp's brand system and Chime's brand system, as the supporting colour. Seen in: WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #39d073 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Light Coral** #f08080 [harmony, pool: split] — Light Coral is a split-complement of #39d073: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/lightcoral
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #39d073 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #39d073 in 3 real palettes, including 7-Eleven's brand system and Undergrowth, as the supporting colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.01:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1f8446 (4.72:1); AA: background → #474747 (4.62:1); AAA: text → #176334 (7.32:1); AAA: background → #2b2b2b (7.04:1)
- On black (#000000): 10.44:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **WhatsApp** — accent #43cd66 (Δ 1.39) — https://brandsweets.com/colors/brands/whatsapp-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39d073-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39d073" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.