# #39a77d

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39a77d`
- RGB: rgb(57, 167, 125)
- HSL: hsl(157, 49%, 44%)
- OKLCH: oklch(0.655 0.118 164)
- Relative luminance: 0.2999
- Nearest named color: Cosmic Green (#30a877, Δ 1.152) — https://brandsweets.com/colors/cosmic-green
- Moods: neutral
- Page: https://brandsweets.com/colors/39a77d

## Tints & shades

- Tints (toward white): #40ba8b, #54c499, #67cba5, #7ed3b2, #91d9be, #a4e0c9, #bbe8d6, #ceeee2, #e4f6ef, #f7fcfa
- Shades (toward black): #349872, #2f8966, #2a7a5b, #246a50, #1f5b44, #1a4c39, #153d2d, #102e22, #0a1e17, #050f0b

## Harmonies

- Complementary: #a73963
- Analogous: #39a746, #399aa7
- Triadic: #7d39a7, #a77d39
- Split-complementary: #a7399a, #a74639
- Tetradic: #4639a7, #a73963, #9aa739

## Colors that go with #39a77d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #39a77d: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #39a77d, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Kia (https://brandsweets.com/colors/brands/kia-com), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #39a77d in 5 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #39a77d: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #39a77d: 4 real palettes, including Spline's brand system and Unity's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Unity (https://brandsweets.com/colors/brands/unity-com), Playground (https://brandsweets.com/palettes/bold#playground), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #39a77d, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #39a77d in 7 real palettes, including Khan Academy's brand system and Console Light, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #39a77d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2e8563 (4.51:1); AA: background → #2e2e2e (4.53:1); AAA: text → #22634a (7.11:1)
- On black (#000000): 7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3bab80 (7.32:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39a77d-a2beb7-d459c4-1f2c2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39a77d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.