# #39a263

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39a263`
- RGB: rgb(57, 162, 99)
- HSL: hsl(144, 48%, 43%)
- OKLCH: oklch(0.636 0.135 153.5)
- Relative luminance: 0.2761
- Nearest named color: Bejewelled (#25a26f, Δ 1.702) — https://brandsweets.com/colors/bejewelled
- Moods: neutral
- Page: https://brandsweets.com/colors/39a263

## Tints & shades

- Tints (toward white): #41b971, #51c27e, #68ca8f, #7bd19d, #92d9ae, #a4dfbc, #bbe7cd, #ceeedb, #e5f6eb, #f7fcf9
- Shades (toward black): #34935a, #2e8451, #297547, #24663e, #205b37, #1b4b2e, #153c25, #102d1c, #0b1e12, #050f09

## Harmonies

- Complementary: #a23978
- Analogous: #44a239, #39a298
- Triadic: #6339a2, #a26339
- Split-complementary: #9839a2, #a23944
- Tetradic: #3944a2, #a23978, #a29839

## Colors that go with #39a263

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #39a263: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 5 real palettes, including Spotify's brand system and Unity's brand system put Blue beside #39a263, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), Kia (https://brandsweets.com/colors/brands/kia-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #39a263 in 5 real palettes, including DuckDuckGo's brand system and Diner, as the supporting colour. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Diner (https://brandsweets.com/palettes/vivid#diner), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #39a263: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Fintech Trust and Telehealth put Midnight Blue beside #39a263, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #39a263 in 6 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #39a263 in 14 real palettes, including Undergrowth and Wellness, as the surface under it. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #39a263 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2e8451 (4.63:1); AA: background → #292929 (4.52:1); AAA: text → #22623c (7.29:1)
- On black (#000000): 6.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3caa68 (7.14:1)

## Brands using this color

- **Next.js** — secondary #449d5d (Δ 1.444) — https://brandsweets.com/colors/brands/nextjs-org

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39a263-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39a263" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.