# #399d93

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#399d93`
- RGB: rgb(57, 157, 147)
- HSL: hsl(174, 47%, 42%)
- OKLCH: oklch(0.636 0.093 185.9)
- Relative luminance: 0.2709
- Nearest named color: Baltic (#279d9f, Δ 1.914) — https://brandsweets.com/colors/baltic
- Moods: neutral
- Page: https://brandsweets.com/colors/399d93

## Tints & shades

- Tints (toward white): #41b4a8, #4fbfb4, #65c8be, #78cec6, #8fd6cf, #a5dfd9, #b8e5e1, #ceedea, #e1f4f2, #f8fcfc
- Shades (toward black): #338e85, #2e7f77, #2a746d, #24655f, #1f5651, #1a4743, #143835, #102d2a, #0b1e1c, #050f0e

## Harmonies

- Complementary: #9d3943
- Analogous: #399d61, #39759d
- Triadic: #93399d, #9d9339
- Split-complementary: #9d3975, #9d6139
- Tetradic: #61399d, #9d3943, #759d39

## Colors that go with #399d93

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #399d93: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), N26 (https://brandsweets.com/colors/brands/n26-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #399d93 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #399d93 in 7 real palettes, including Diner and Redfin's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Redfin (https://brandsweets.com/colors/brands/redfin-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #399d93: 8 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Tide Pool and Ford's brand system put Midnight Blue beside #399d93, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #399d93 in 8 real palettes, including Confluent's brand system and Khan Academy's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #399d93: 5 real palettes, including Fintech Trust and Deep Water, as the supporting colour. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Olympics (https://brandsweets.com/colors/brands/olympics-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #399d93 in 18 real palettes, including Rain Garden and Still Water, as that palette's text colour. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Still Water (https://brandsweets.com/palettes/cool#still-water), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.27:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2f837b (4.51:1); AA: background → #262626 (4.63:1); AAA: text → #23615b (7.16:1)
- On black (#000000): 6.42:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3ba59a (7.03:1)

## Curated palettes containing it

- **Coastal** (cool, light, clean) — #2a9d8f, #8ecae6, #e9c46a, #f7fafc, #1a2b3c — Sea-teal, sky and sand — bright without shouting; works for travel, wellness, and anything near water. — tool: https://brandsweets.com/palettes/new/2a9d8f-8ecae6-e9c46a-f7fafc-1a2b3c — collection: https://brandsweets.com/palettes/cool
- **Diner** (retro, vivid, playful, bold) — #e63946, #2a9d8f, #f4d35e, #fffdf5, #1d1d1b — Cherry red, mint-teal and butter yellow — chrome-and-vinyl retro; the red does the work, the teal cools it. — tool: https://brandsweets.com/palettes/new/e63946-2a9d8f-f4d35e-fffdf5-1d1d1b — collection: https://brandsweets.com/palettes/retro

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/399d93-a2bebe-d459a1-1f292d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#399d93" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
