# #39952d

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39952d`
- RGB: rgb(57, 149, 45)
- HSL: hsl(113, 54%, 38%)
- OKLCH: oklch(0.593 0.165 141.4)
- Relative luminance: 0.2255
- Nearest named color: Green Revolution (#009944, Δ 2.407) — https://brandsweets.com/colors/green-revolution
- Moods: neutral
- Page: https://brandsweets.com/colors/39952d

## Tints & shades

- Tints (toward white): #42ad34, #4bc43b, #60cb52, #76d26a, #8cd981, #a1e199, #b7e8b0, #cdefc8, #e2f6e0, #f8fdf7
- Shades (toward black): #348929, #2e7a24, #2a6e21, #245e1c, #1f5219, #1b4715, #153710, #102b0d, #0a1b08, #061005

## Harmonies

- Complementary: #892d95
- Analogous: #6d952d, #2d9555
- Triadic: #2d3995, #952d39
- Split-complementary: #552d95, #952d6d
- Tetradic: #2d6d95, #892d95, #95552d

## Colors that go with #39952d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #39952d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #39952d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #39952d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase), Xbox (https://brandsweets.com/colors/brands/xbox-com). — https://brandsweets.com/colors/royalblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #39952d: 6 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Paramount+'s brand system put Midnight Blue beside #39952d, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #39952d in 5 real palettes, including Instacart's brand system and Acer's brand system, as the lead colour. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Acer (https://brandsweets.com/colors/brands/acer-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #39952d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid
- **Medium Slate Blue** #7b68ee [harmony, pool: split] — Medium Slate Blue is a split-complement of #39952d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clerk (https://brandsweets.com/colors/brands/clerk-com). — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.81:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #338628 (4.58:1); AA: background → #1a1a1a (4.57:1); AAA: text → #25621d (7.39:1)
- On black (#000000): 5.51:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #42ad34 (7.26:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39952d-a2bea2-884edf-1f2d24-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39952d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.