# #39937f

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39937f`
- RGB: rgb(57, 147, 127)
- HSL: hsl(167, 44%, 40%)
- OKLCH: oklch(0.604 0.091 175.9)
- Relative luminance: 0.2327
- Nearest named color: Highlands (#449084, Δ 1.592) — https://brandsweets.com/colors/highlands
- Moods: neutral
- Page: https://brandsweets.com/colors/39937f

## Tints & shades

- Tints (toward white): #42a993, #4fbaa3, #61c2ad, #77cab8, #8dd3c4, #a3dbcf, #b9e4db, #ccebe4, #e2f4f0, #f8fcfb
- Shades (toward black): #338473, #2f7969, #296a5c, #255f53, #1f5146, #1a4239, #153730, #102823, #0b1d19, #060f0d

## Harmonies

- Complementary: #93394d
- Analogous: #399353, #397993
- Triadic: #7f3993, #937f39
- Split-complementary: #933979, #935339
- Tetradic: #533993, #93394d, #799339

## Colors that go with #39937f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #39937f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Coastal (https://brandsweets.com/palettes/cool#coastal), N26 (https://brandsweets.com/colors/brands/n26-com), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #39937f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #39937f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #39937f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Denim** #1560bd [pool] — Designers have shipped Denim with #39937f: 6 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #39937f in 4 real palettes, including Noir Beauty and Ledger Dark, as the lead colour. Seen in: Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Tide Pool and Paramount+'s brand system put Midnight Blue beside #39937f, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 5 real palettes, including Olympics's brand system and Farmers Market put Orange beside #39937f, as the supporting colour. Seen in: Olympics (https://brandsweets.com/colors/brands/olympics-com), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Campus (https://brandsweets.com/palettes/friendly#campus), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.71:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #328170 (4.66:1); AA: background → #1c1c1c (4.59:1); AAA: text → #255f53 (7.39:1)
- On black (#000000): 5.65:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #42a993 (7.33:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39937f-a2bebb-d459af-1f2a2d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39937f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.