# #39896f

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39896f`
- RGB: rgb(57, 137, 111)
- HSL: hsl(161, 41%, 38%)
- OKLCH: oklch(0.573 0.089 168.9)
- Relative luminance: 0.1991
- Nearest named color: Elf (#1b8a6b, Δ 1.896) — https://brandsweets.com/colors/elf
- Moods: neutral
- Page: https://brandsweets.com/colors/39896f

## Tints & shades

- Tints (toward white): #429e81, #4bb493, #61bda0, #76c6ad, #8ccfba, #a2d8c7, #b7e1d4, #cdeae1, #e2f3ee, #f8fcfb
- Shades (toward black): #357e67, #2f6f5b, #2a6552, #245646, #204c3e, #1b4135, #153229, #112820, #0b1915, #060e0c

## Harmonies

- Complementary: #893952
- Analogous: #398948, #397a89
- Triadic: #6f3989, #896f39
- Split-complementary: #89397a, #894839
- Tetradic: #483989, #893952, #7a8939

## Colors that go with #39896f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #39896f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), N26 (https://brandsweets.com/colors/brands/n26-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #39896f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #39896f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Copper** #b87333 [pool] — Designers have shipped Copper with #39896f: 5 real palettes, including Wellness and Riverbed, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #39896f: 7 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #39896f in 4 real palettes, including Mid-Century and Sapphire & Gold, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Paramount+'s brand system and Tide Pool put Midnight Blue beside #39896f, as the supporting colour. Seen in: Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Farmers Market and Graphite put Orange beside #39896f, as the accent. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Graphite (https://brandsweets.com/palettes/technical#graphite), Campus (https://brandsweets.com/palettes/friendly#campus), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #36816a (4.66:1); AA: background → #0f0f0f (4.55:1); AAA: text → #29614f (7.2:1)
- On black (#000000): 4.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #47a98a (7.31:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39896f-a2beb8-d459bb-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39896f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
