# #398628

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#398628`
- RGB: rgb(57, 134, 40)
- HSL: hsl(109, 54%, 34%)
- OKLCH: oklch(0.551 0.15 140.3)
- Relative luminance: 0.1807
- Nearest named color: Overgrown Mausoleum (#448833, Δ 1.616) — https://brandsweets.com/colors/overgrown-mausoleum
- Moods: neutral
- Page: https://brandsweets.com/colors/398628

## Tints & shades

- Tints (toward white): #439d2f, #4fb937, #5ec846, #76d062, #8bd779, #9fde91, #b7e6ad, #ccedc4, #e4f6e0, #f8fdf7
- Shades (toward black): #347a24, #2f6e21, #2a621d, #25561a, #204b16, #1b3f13, #16330f, #11270c, #0c1b08, #071005

## Harmonies

- Complementary: #742886
- Analogous: #688628, #288646
- Triadic: #283986, #862839
- Split-complementary: #462886, #862868
- Tetradic: #286886, #742886, #864628

## Colors that go with #398628

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #398628: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #398628 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #398628 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Dark Orchid** #9932cc [harmony, pool: complementary] — Dark Orchid sits directly opposite #398628 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkorchid
- **Denim** #1560bd [pool] — Designers have shipped Denim with #398628: 6 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #398628 in 10 real palettes, including Acer's brand system and Instacart's brand system, as that palette's text colour. Seen in: Acer (https://brandsweets.com/colors/brands/acer-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Medium Violet Red** #c71585 [harmony, pool: split] — Medium Violet Red is a split-complement of #398628: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue Violet** #8a2be2 [harmony, pool: split] — Blue Violet is a split-complement of #398628: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.55:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2a621d (7.33:1)
- On black (#000000): 4.61:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #4aad34 (7.32:1)

## Brands using this color

- **Shake Shack** — accent #418613 (Δ 1.301) — https://brandsweets.com/colors/brands/shakeshack-com
- **Acer** — accent #40810c (Δ 1.8) — https://brandsweets.com/colors/brands/acer-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/398628-a4bea2-7e4edf-1f2d23-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#398628" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
