# #39371d

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#39371d`
- RGB: rgb(57, 55, 29)
- HSL: hsl(56, 33%, 17%)
- OKLCH: oklch(0.332 0.042 104.6)
- Relative luminance: 0.0369
- Nearest named color: Graphite (#383428, Δ 2.242) — https://brandsweets.com/colors/graphite
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/39371d

## Tints & shades

- Tints (toward white): #55522b, #706c38, #8b8646, #a6a154, #b7b371, #c5c18c, #d3d0a7, #e0dec2, #eeeddd, #fcfbf8
- Shades (toward black): #36341b, #2f2e18, #2c2b16, #292715, #252413, #1f1e0f, #1b1a0e, #18170c, #111009, #0e0d07

## Harmonies

- Complementary: #1d1f3a
- Analogous: #3a291d, #2d3a1d
- Triadic: #1d3a38, #381d3a
- Split-complementary: #1d2d3a, #291d3a
- Tetradic: #1d3a29, #1d1f3a, #3a1d2d

## Colors that go with #39371d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #39371d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Asana (https://brandsweets.com/colors/brands/asana-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: analogous] — Sienna is #39371d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #39371d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #39371d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Saffron (https://brandsweets.com/palettes/warm#saffron), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/teal
- **Slate Blue** #6a5acd [harmony, pool: complementary] — Slate Blue sits directly opposite #39371d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), GitLab (https://brandsweets.com/colors/brands/gitlab). — https://brandsweets.com/colors/slateblue
- **Amber** #ffbf00 [pool] — Amber is paired with #39371d in 6 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #39371d, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Cream** #fffdd0 [role] — Cream is the surface #39371d wants: a warm off-white that shares its undertone, so #39371d reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.08:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.74:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7d793f (4.68:1); AA: background → #9e9e9e (4.51:1); AAA: text → #9f9a50 (7.21:1); AAA: background → #c7c7c7 (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/39371d-bdbea2-4e9edf-282d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#39371d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.