# #37d4fb

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#37d4fb`
- RGB: rgb(55, 212, 251)
- HSL: hsl(192, 96%, 60%)
- OKLCH: oklch(0.808 0.135 219.2)
- Relative luminance: 0.5486
- Nearest named color: Blue Mana (#68c2f5, Δ 5.084) — https://brandsweets.com/colors/blue-mana
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/37d4fb

## Tints & shades

- Tints (toward white): #4bd8fb, #5fdcfc, #6ee0fc, #82e4fc, #96e8fd, #aaedfd, #bef1fe, #cdf4fe, #e1f9fe, #f5fdff
- Shades (toward black): #19cdfa, #05c5f5, #04add7, #0499be, #0381a0, #036882, #025469, #023c4b, #012832, #001014

## Harmonies

- Complementary: #fb5e37
- Analogous: #37fbc0, #3772fb
- Triadic: #fb37d4, #d4fb37
- Split-complementary: #fb3772, #fbc037
- Tetradic: #c037fb, #fb5e37, #72fb37

## Colors that go with #37d4fb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #37d4fb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Vimeo (https://brandsweets.com/colors/brands/vimeo-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #37d4fb in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #37d4fb: 5 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #37d4fb: 4 real palettes, including Astro's brand system and Glacier, as the lead colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Glacier (https://brandsweets.com/palettes/cool#glacier), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #37d4fb in 9 real palettes, including Boeing's brand system and Crayon Box, as the text colour against it. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Astro (https://brandsweets.com/colors/brands/astro-build), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Dark Salmon** #e9967a [harmony: complementary] — Dark Salmon sits directly opposite #37d4fb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darksalmon
- **Light Coral** #f08080 [harmony, pool: split] — Light Coral is a split-complement of #37d4fb: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightcoral
- **Amber** #ffbf00 [pool] — Amber is paired with #37d4fb in 3 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.75:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0381a0 (4.51:1); AA: background → #4f4f4f (4.67:1); AAA: text → #026078 (7.13:1); AAA: background → #333333 (7.2:1)
- On black (#000000): 11.97:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Vimeo** — primary #14d3fb (Δ 1.012) — https://brandsweets.com/colors/brands/vimeo-com
- **Twilio** — primary #3acefa (Δ 1.622) — https://brandsweets.com/colors/brands/twilio-com
- **Twilio** — secondary #3acefa (Δ 1.622) — https://brandsweets.com/colors/brands/twilio-com
- **UEFA** — primary #00d9f7 (Δ 1.886) — https://brandsweets.com/colors/brands/uefa-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/37d4fb-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#37d4fb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
