# #374af6

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#374af6`
- RGB: rgb(55, 74, 246)
- HSL: hsl(234, 91%, 59%)
- OKLCH: oklch(0.519 0.252 269.5)
- Relative luminance: 0.1236
- Nearest named color: Meteor Shower (#5533ff, Δ 4.675) — https://brandsweets.com/colors/meteor-shower
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/374af6

## Tints & shades

- Tints (toward white): #4b5cf7, #5e6ef7, #727ff8, #8591f9, #99a2fa, #a7b0fb, #bbc1fc, #ced3fd, #e2e5fe, #f5f6ff
- Shades (toward black): #1f34f4, #0b21ea, #0a1ed1, #081ab4, #07169c, #06127f, #050f66, #030a49, #020731, #010313

## Harmonies

- Complementary: #f6e337
- Analogous: #37a9f6, #8337f6
- Triadic: #f6374a, #4af637
- Split-complementary: #f68337, #a9f637
- Tetradic: #f637a9, #f6e337, #37f683

## Colors that go with #374af6

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #374af6: softer than #000 and cool enough to feel like part of the same palette. Seen in: Zoom (https://brandsweets.com/colors/brands/zoom-us), Docker (https://brandsweets.com/colors/brands/docker-com), Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #374af6 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Toyota (https://brandsweets.com/colors/brands/toyota-com), Chase (https://brandsweets.com/colors/brands/chase-com), WWE (https://brandsweets.com/colors/brands/wwe-com). — https://brandsweets.com/colors/crimson
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #374af6 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #374af6 in 6 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #374af6: 12 real palettes, including NHL's brand system and Nokia's brand system, as the accent. Seen in: NHL (https://brandsweets.com/colors/brands/nhl-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #374af6: 10 real palettes, including Roblox's brand system and Qualcomm's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #374af6: 4 real palettes, including Warp's brand system and Elastic's brand system, as the lead colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #374af6: 13 real palettes, including Chase's brand system and Dairy Queen's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Dairy Queen (https://brandsweets.com/colors/brands/dairyqueen-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.05:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2439f5 (7.05:1)
- On black (#000000): 3.47:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #5565f7 (4.59:1); AA: background → #e0e0e0 (4.58:1); AAA: text → #808cf9 (7.04:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/374af6-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#374af6" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.