# #37342a

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#37342a`
- RGB: rgb(55, 52, 42)
- HSL: hsl(46, 13%, 19%)
- OKLCH: oklch(0.325 0.018 93.3)
- Relative luminance: 0.0344
- Nearest named color: Graphite (#383428, Δ 0.357) — https://brandsweets.com/colors/graphite
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/37342a

## Tints & shades

- Tints (toward white): #4e4a3c, #655f4e, #7c755f, #928b72, #a49e89, #b4ae9d, #c5c1b4, #d7d4cb, #e9e7e2, #fbfaf9
- Shades (toward black): #343128, #2e2c23, #2b2921, #25231d, #23211b, #1d1b16, #1a1914, #141310, #11100d, #0c0b09

## Harmonies

- Complementary: #2a2d37
- Analogous: #372e2a, #33372a
- Triadic: #2a3734, #342a37
- Split-complementary: #2a3337, #2e2a37
- Tetradic: #2a372e, #2a2d37, #372a33

## Colors that go with #37342a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #37342a in 7 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #37342a, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com), Readymag (https://brandsweets.com/colors/brands/readymag-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Garden Wedding and Blush put Blush Pink beside #37342a, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #37342a in 5 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #37342a: 9 real palettes, including Clean Beauty and Coastal, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 8 real palettes, including Darkroom and Sweetgreen's brand system put Champagne beside #37342a, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Allbirds (https://brandsweets.com/colors/brands/allbirds-com). — https://brandsweets.com/colors/champagne
- **Chocolate** #d2691e [pool] — Chocolate shows up next to #37342a in 4 real palettes, including Homestead and Wellness, as the accent. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Wellness (https://brandsweets.com/palettes/warm#wellness), Postman (https://brandsweets.com/colors/brands/postman-com), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/chocolate
- **White Smoke** #f5f5f5 [role] — White Smoke is the near-white surface #37342a was made for — maximum legibility with no colour cast to argue with. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.45:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.69:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7c755f (4.57:1); AA: background → #9c9c9c (4.53:1); AAA: text → #9d9780 (7.17:1); AAA: background → #c4c4c4 (7.14:1)

## Brands using this color

- **Notion** — text #37352f (Δ 0.799) — https://brandsweets.com/colors/brands/notion
- **Dunkin'** — primary #3e342f (Δ 1.611) — https://brandsweets.com/colors/brands/dunkindonuts-com

## Curated palettes containing it

- **Polaroid** (vintage, light, muted, friendly) — #e08e79, #8fb3a9, #e9c46a, #fbf7ef, #33302c — Washed coral, faded aqua and a mustard — the 1970s film look, desaturated so it feels found rather than designed. — tool: https://brandsweets.com/palettes/new/e08e79-8fb3a9-e9c46a-fbf7ef-33302c — collection: https://brandsweets.com/palettes/vintage

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/37342a-c4bf9c-62adcb-2a2d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#37342a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.