# #370656

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#370656`
- RGB: rgb(55, 6, 86)
- HSL: hsl(277, 87%, 18%)
- OKLCH: oklch(0.27 0.129 306.7)
- Relative luminance: 0.0161
- Nearest named color: Cotinga Purple (#340059, Δ 1.311) — https://brandsweets.com/colors/cotinga-purple
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/370656

## Tints & shades

- Tints (toward white): #50097c, #680ba2, #810ec8, #9911ee, #aa37f1, #ba5df4, #ca83f6, #daa9f9, #ebcffc, #fbf5fe
- Shades (toward black): #340651, #2e0548, #2b0543, #250439, #220434, #1f0330, #190326, #150221, #0f0218, #0c0113

## Harmonies

- Complementary: #255606
- Analogous: #0f0656, #56064d
- Triadic: #563706, #065637
- Split-complementary: #4d5606, #06560f
- Tetradic: #560f06, #255606, #064d56

## Colors that go with #370656

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #370656: softer than #000 and cool enough to feel like part of the same palette. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #370656's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Penpot (https://brandsweets.com/colors/brands/penpot-app), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Spectrum (https://brandsweets.com/colors/brands/spectrum-com), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/royalblue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #370656: 6 real palettes, including SoFi's brand system and Open House, as the supporting colour. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/cadetblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #370656: 6 real palettes, including Blue Mono and MLB's brand system, as the lead colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), MLB (https://brandsweets.com/colors/brands/mlb-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #370656: 4 real palettes, including Blue Mono and Peacock's brand system, as the supporting colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Peacock (https://brandsweets.com/colors/brands/peacocktv-com), Arctic (https://brandsweets.com/palettes/clean#arctic), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #370656 in 6 real palettes, including Casper Sleep's brand system and Marvel's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #370656: 12 real palettes, including Discover's brand system and Bank of America's brand system, as the supporting colour. Seen in: Discover (https://brandsweets.com/colors/brands/discover-com), Bank of America (https://brandsweets.com/colors/brands/bankofamerica-com), Open House (https://brandsweets.com/palettes/clean#open-house), British Airways (https://brandsweets.com/colors/brands/britishairways-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #370656: 5 real palettes, including First Snow and Glacier, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Glacier (https://brandsweets.com/palettes/cool#glacier), Opera (https://brandsweets.com/colors/brands/opera-com), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.87:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.32:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #aa37f1 (4.53:1); AA: background → #8a8a8a (4.6:1); AAA: text → #c475f5 (7.21:1); AAA: background → #adadad (7.07:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/370656-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#370656" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
