# #34a8cb

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#34a8cb`
- RGB: rgb(52, 168, 203)
- HSL: hsl(194, 59%, 50%)
- OKLCH: oklch(0.683 0.112 222.6)
- Relative luminance: 0.3305
- Nearest named color: Aquarius (#2db0ce, Δ 2.189) — https://brandsweets.com/colors/aquarius
- Moods: cool, modern
- Page: https://brandsweets.com/colors/34a8cb

## Tints & shades

- Tints (toward white): #49b0d0, #5db9d5, #6dc0d9, #81c9df, #96d2e4, #aadae9, #bee3ee, #ceeaf2, #e3f3f8, #f7fcfd
- Shades (toward black): #2f97b6, #2b89a6, #267992, #216b82, #1c5b6d, #174a59, #133c49, #0e2c35, #091e24, #040d10

## Harmonies

- Complementary: #cb5734
- Analogous: #34cba3, #345ccb
- Triadic: #cb34a8, #a8cb34
- Split-complementary: #cb345c, #cba334
- Tetradic: #a334cb, #cb5734, #5ccb34

## Colors that go with #34a8cb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #34a8cb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [harmony, pool: complementary] — Tomato sits directly opposite #34a8cb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Hermès (https://brandsweets.com/colors/brands/hermes-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Substack (https://brandsweets.com/colors/brands/substack-com). — https://brandsweets.com/colors/tomato
- **Amber** #ffbf00 [pool] — Amber is paired with #34a8cb in 6 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Warp's brand system put Blue beside #34a8cb, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Unity (https://brandsweets.com/colors/brands/unity-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #34a8cb: 7 real palettes, including Coca-Cola's brand system and Gopro's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #34a8cb: 5 real palettes, including Venmo's brand system and Figma's brand system, as the lead colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma), Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #34a8cb in 4 real palettes, including Terminal and Unity's brand system, as the lead colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Unity (https://brandsweets.com/colors/brands/unity-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Confluent's brand system and SoFi's brand system put Midnight Blue beside #34a8cb, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), SoFi (https://brandsweets.com/colors/brands/sofi-com), Ford (https://brandsweets.com/colors/brands/ford-com), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.76:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #287f9a (4.57:1); AA: background → #333333 (4.58:1); AAA: text → #1d5e72 (7.25:1); AAA: background → #0d0d0d (7.04:1)
- On black (#000000): 7.61:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Confluent** — accent #0daccc (Δ 1.464) — https://brandsweets.com/colors/brands/confluent-io

## Curated palettes containing it

- **Lido** (summer, vivid, light, playful) — #00a6c7, #ff6b6b, #ffd166, #ffffff, #12303a — Pool blue, watermelon and sun on white — the poolside summer set; the deep teal text keeps it from going juvenile. — tool: https://brandsweets.com/palettes/new/00a6c7-ff6b6b-ffd166-ffffff-12303a — collection: https://brandsweets.com/palettes/summer

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/34a8cb-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#34a8cb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.