# #349d5e

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#349d5e`
- RGB: rgb(52, 157, 94)
- HSL: hsl(144, 50%, 41%)
- OKLCH: oklch(0.62 0.135 153.2)
- Relative luminance: 0.2565
- Nearest named color: Bulma Hair (#359e6b, Δ 1.705) — https://brandsweets.com/colors/bulma-hair
- Moods: neutral
- Page: https://brandsweets.com/colors/349d5e

## Tints & shades

- Tints (toward white): #3cb46c, #47c278, #5ec989, #75d19a, #8cd9ab, #9fdfb9, #b6e7ca, #cdeedb, #e0f5e9, #f7fcf9
- Shades (toward black): #2f8e55, #2b824e, #267345, #21633c, #1d5835, #18492c, #133922, #0e2a19, #0a1f12, #050f09

## Harmonies

- Complementary: #9d3473
- Analogous: #3f9d34, #349d92
- Triadic: #5e349d, #9d5e34
- Split-complementary: #92349d, #9d343f
- Tetradic: #343f9d, #9d3473, #9d9234

## Colors that go with #349d5e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #349d5e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Coastal (https://brandsweets.com/palettes/cool#coastal), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Spotify's brand system put Blue beside #349d5e, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Spotify (https://brandsweets.com/colors/brands/spotify), Instacart (https://brandsweets.com/colors/brands/instacart-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #349d5e in 5 real palettes, including DuckDuckGo's brand system and Diner, as the supporting colour. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Diner (https://brandsweets.com/palettes/vivid#diner), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #349d5e: 6 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Fintech Trust put Midnight Blue beside #349d5e, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #349d5e in 7 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #349d5e in 11 real palettes, including Subaru's brand system and Wellness, as that palette's text colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Instacart (https://brandsweets.com/colors/brands/instacart-com), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #349d5e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.43:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2d8650 (4.53:1); AA: background → #242424 (4.53:1); AAA: text → #21633c (7.2:1)
- On black (#000000): 6.13:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #39ac67 (7.27:1)

## Brands using this color

- **Next.js** — secondary #449d5d (Δ 1.051) — https://brandsweets.com/colors/brands/nextjs-org

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/349d5e-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#349d5e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
