# #345b40

A color — muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#345b40`
- RGB: rgb(52, 91, 64)
- HSL: hsl(138, 27%, 28%)
- OKLCH: oklch(0.434 0.063 152.9)
- Relative luminance: 0.0858
- Nearest named color: Ficus (#3b593a, Δ 1.051) — https://brandsweets.com/colors/ficus
- Moods: muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/345b40

## Tints & shades

- Tints (toward white): #417150, #4e8860, #5b9f6f, #71ad83, #87ba96, #9ec7aa, #b5d4be, #cbe1d2, #e2eee6, #f9fbf9
- Shades (toward black): #30543b, #2b4a34, #274430, #223a29, #1e3424, #1a2d20, #142419, #111d14, #0b130e, #070d09

## Harmonies

- Complementary: #5b344f
- Analogous: #3c5b34, #345b53
- Triadic: #40345b, #5b4034
- Split-complementary: #53345b, #5b343c
- Tetradic: #343c5b, #5b344f, #5b5334

## Colors that go with #345b40

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #345b40: 4 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #345b40 in 4 real palettes, including Neon's brand system and Clerk's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Clerk (https://brandsweets.com/colors/brands/clerk-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/orangered
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #345b40 in 6 real palettes, including Console Light and Subaru's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #345b40: 7 real palettes, including Pine & Birch and Darkroom, as the supporting colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/sage-green
- **Medium Violet Red** #c71585 [harmony: complementary] — Medium Violet Red sits directly opposite #345b40 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 3 real palettes, including Rolex's brand system and Warp's brand system put Blue beside #345b40, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 3 real palettes, including Darkroom and Sweetgreen's brand system put Champagne beside #345b40, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #345b40: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.73:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.72:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #4a825b (4.64:1); AA: background → #c7c7c7 (4.57:1); AAA: text → #60a475 (7.06:1); AAA: background → #f5f5f5 (7.09:1)

## Brands using this color

- **Neon** — secondary #285d49 (Δ 1.533) — https://brandsweets.com/colors/brands/neon-tech

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/345b40-a2beae-be59d4-1f2d29-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#345b40" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
