# #342a4b

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#342a4b`
- RGB: rgb(52, 42, 75)
- HSL: hsl(258, 28%, 23%)
- OKLCH: oklch(0.312 0.059 296.8)
- Relative luminance: 0.0289
- Nearest named color: Deep Sea Base (#2c2c57, Δ 2.49) — https://brandsweets.com/colors/deep-sea-base
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/342a4b

## Tints & shades

- Tints (toward white): #463965, #56467c, #685496, #7a66a9, #9080b7, #a497c4, #bbb1d3, #cfc8e0, #e5e2ee, #f9f8fb
- Shades (toward black): #302745, #2b233e, #261f37, #221c31, #201a2e, #1b1627, #171221, #120f1a, #0e0b14, #09070d

## Harmonies

- Complementary: #414b2a
- Analogous: #2a314b, #452a4b
- Triadic: #4b342a, #2a4b34
- Split-complementary: #4b452a, #314b2a
- Tetradic: #4b2a31, #414b2a, #2a4b45

## Colors that go with #342a4b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #342a4b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #342a4b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: triadic] — Sienna completes a triad with #342a4b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #342a4b's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Discover (https://brandsweets.com/colors/brands/discover-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Astro (https://brandsweets.com/colors/brands/astro-build), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #342a4b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Alpine (https://brandsweets.com/palettes/cool#alpine), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #342a4b in 9 real palettes, including Beach Hut and McDonald's's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 16 real palettes, including Sketch's brand system and Minecraft's brand system put Blue beside #342a4b, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #342a4b: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.3:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.58:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7f6cac (4.64:1); AA: background → #999999 (4.67:1); AAA: text → #9f90c1 (7.23:1); AAA: background → #bdbdbd (7.08:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/342a4b-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#342a4b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
