# #342353

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#342353`
- RGB: rgb(52, 35, 83)
- HSL: hsl(261, 41%, 23%)
- OKLCH: oklch(0.303 0.084 297.5)
- Relative luminance: 0.0256
- Nearest named color: Deep Sea Base (#2c2c57, Δ 2.791) — https://brandsweets.com/colors/deep-sea-base
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/342353

## Tints & shades

- Tints (toward white): #452f6f, #553989, #6745a5, #7856b8, #8f73c4, #a38ccf, #baa9db, #cec2e5, #e5dff1, #f9f8fc
- Shades (toward black): #2f204c, #2a1d44, #261a3d, #221736, #1f1532, #1b122b, #160f24, #120c1d, #0d0916, #09060e

## Harmonies

- Complementary: #425323
- Analogous: #232a53, #4b2353
- Triadic: #533323, #235333
- Split-complementary: #534b23, #2a5323
- Tetradic: #53232a, #425323, #23534b

## Colors that go with #342353

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #342353: softer than #000 and cool enough to feel like part of the same palette. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #342353 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cohere (https://brandsweets.com/colors/brands/cohere-com). — https://brandsweets.com/colors/darkolivegreen
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #342353's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Docker (https://brandsweets.com/colors/brands/docker-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #342353: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #342353 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #342353 in 6 real palettes, including Beach Hut and Southwest Airlines's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 13 real palettes, including Sketch's brand system and Monzo's brand system put Blue beside #342353, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Blush and Rain Garden put Blush Pink beside #342353, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.9:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.51:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8464be (4.55:1); AA: background → #949494 (4.58:1); AAA: text → #a38ccf (7.21:1); AAA: background → #b8b8b8 (7:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/342353-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#342353" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.