# #328b80

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#328b80`
- RGB: rgb(50, 139, 128)
- HSL: hsl(173, 47%, 37%)
- OKLCH: oklch(0.581 0.085 183.8)
- Relative luminance: 0.207
- Nearest named color: Go Go Green (#008a7d, Δ 1.981) — https://brandsweets.com/colors/go-go-green
- Moods: neutral
- Page: https://brandsweets.com/colors/328b80

## Tints & shades

- Tints (toward white): #3aa195, #42b8aa, #56c2b6, #6dcabf, #87d4cb, #9edcd5, #b4e4de, #cbece8, #e1f4f2, #f8fcfc
- Shades (toward black): #2e7f76, #297068, #24655e, #205a53, #1c4f49, #17403b, #133431, #0f2926, #091a18, #050f0e

## Harmonies

- Complementary: #8b323c
- Analogous: #328b54, #32698b
- Triadic: #80328b, #8b8032
- Split-complementary: #8b3269, #8b5432
- Tetradic: #54328b, #8b323c, #698b32

## Colors that go with #328b80

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #328b80: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Coastal (https://brandsweets.com/palettes/cool#coastal), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #328b80 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #328b80 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #328b80: 5 real palettes, including Intel's brand system and Fintech Trust, as the lead colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #328b80 in 8 real palettes, including Redfin's brand system and Diner, as the lead colour. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Diner (https://brandsweets.com/palettes/vivid#diner), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #328b80: 9 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #328b80 in 4 real palettes, including Mid-Century and Sapphire & Gold, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Tide Pool and Paramount+'s brand system put Midnight Blue beside #328b80, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Ford (https://brandsweets.com/colors/brands/ford-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.09:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2f8379 (4.52:1); AA: background → #141414 (4.51:1); AAA: text → #23615a (7.17:1)
- On black (#000000): 5.14:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3ba599 (7.03:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/328b80-a2bebe-d459a3-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#328b80" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
