# #3286e7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3286e7`
- RGB: rgb(50, 134, 231)
- HSL: hsl(212, 79%, 55%)
- OKLCH: oklch(0.619 0.167 254.6)
- Relative luminance: 0.235
- Nearest named color: Blue Jay (#5588dd, Δ 3.266) — https://brandsweets.com/colors/blue-jay
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/3286e7

## Tints & shades

- Tints (toward white): #4491e9, #5b9eec, #6da9ee, #7fb4f0, #96c1f3, #a8ccf5, #bbd7f7, #cde1f9, #e4effc, #f6fafe
- Shades (toward black): #1b79e4, #186dcd, #1561b7, #1355a0, #104889, #0d3a6e, #0a2e57, #072240, #051629, #020a12

## Harmonies

- Complementary: #e79232
- Analogous: #32e1e7, #3832e7
- Triadic: #e73286, #86e732
- Split-complementary: #e73832, #e1e732
- Tetradic: #e732e1, #e79232, #32e738

## Colors that go with #3286e7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #3286e7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #3286e7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: NASCAR (https://brandsweets.com/colors/brands/nascar-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/crimson
- **Copper** #b87333 [harmony, pool: complementary] — Copper sits directly opposite #3286e7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Amber** #ffbf00 [pool] — Amber is paired with #3286e7 in 13 real palettes, including Google's brand system and Heatwave, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Walmart (https://brandsweets.com/colors/brands/walmart-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Readymag's brand system and Qualcomm's brand system put Blue beside #3286e7, as the supporting colour. Seen in: Readymag (https://brandsweets.com/colors/brands/readymag-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Unity (https://brandsweets.com/colors/brands/unity-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #3286e7: 10 real palettes, including Carrefour's brand system and Hershey's's brand system, as the accent. Seen in: Carrefour (https://brandsweets.com/colors/brands/carrefour-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/cobalt
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #3286e7 in 4 real palettes, including Playground and Elastic's brand system, as the lead colour. Seen in: Playground (https://brandsweets.com/palettes/bold#playground), Elastic (https://brandsweets.com/colors/brands/elastic-co), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/darkorange
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #3286e7: 11 real palettes, including Patreon's brand system and Venmo's brand system, as the supporting colour. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Telegram (https://brandsweets.com/colors/brands/telegram-org), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.68:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #1a74db (4.6:1); AA: background → #1c1c1c (4.63:1); AAA: text → #1357a4 (7.17:1)
- On black (#000000): 5.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #5299eb (7.11:1)

## Brands using this color

- **Star Wars** — secondary #1786eb (Δ 1.295) — https://brandsweets.com/colors/brands/starwars-com
- **Patreon** — accent #0e87eb (Δ 1.437) — https://brandsweets.com/colors/brands/patreon-com
- **Notion** — accent #2383e2 (Δ 1.446) — https://brandsweets.com/colors/brands/notion
- **Readymag** — primary #1484eb (Δ 1.614) — https://brandsweets.com/colors/brands/readymag-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3286e7-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3286e7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.