# #324d00

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#324d00`
- RGB: rgb(50, 77, 0)
- HSL: hsl(81, 100%, 15%)
- OKLCH: oklch(0.384 0.102 128.9)
- Relative luminance: 0.0599
- Nearest named color: Godzilla (#3c4d03, Δ 1.468) — https://brandsweets.com/colors/godzilla
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/324d00

## Tints & shades

- Tints (toward white): #4c7500, #6aa300, #85cc00, #9ff500, #b2ff24, #c1ff4d, #cfff75, #ddff9e, #edffcc, #fbfff5
- Shades (toward black): #2e4700, #2b4200, #283d00, #243800, #213300, #1b2900, #172400, #141f00, #111900, #0d1400

## Harmonies

- Complementary: #1b004d
- Analogous: #4d4100, #0b4d00
- Triadic: #00324d, #4d0032
- Split-complementary: #000b4d, #41004d
- Tetradic: #004d41, #1b004d, #4d000b

## Colors that go with #324d00

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 5 real palettes, including Rolex's brand system and Jeep's brand system put Blue beside #324d00, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #324d00 in 4 real palettes, including CircleCI's brand system and Chime's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Chime (https://brandsweets.com/colors/brands/chime-com), Neon (https://brandsweets.com/colors/brands/neon-tech), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #324d00: 4 real palettes, including Pine & Birch and Stone, as the supporting colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Stone (https://brandsweets.com/palettes/neutral#stone), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/sage-green
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #324d00 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #324d00 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/crimson
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #324d00 in 3 real palettes, including Neon's brand system and HubSpot's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Clerk (https://brandsweets.com/colors/brands/clerk-com). — https://brandsweets.com/colors/orangered
- **Medium Violet Red** #c71585 [harmony: split] — Medium Violet Red is a split-complement of #324d00: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumvioletred
- **Cream** #fffdd0 [role] — Cream is the surface #324d00 wants: a warm off-white that shares its undertone, so #324d00 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.56:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.2:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #568500 (4.75:1); AA: background → #b3b3b3 (4.56:1); AAA: text → #6da800 (7.25:1); AAA: background → #dedede (7.1:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/324d00-b1bea2-4e62df-222d1f-f1f0e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#324d00" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.