# #324017

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#324017`
- RGB: rgb(50, 64, 23)
- HSL: hsl(80, 47%, 17%)
- OKLCH: oklch(0.349 0.066 125.4)
- Relative luminance: 0.0441
- Nearest named color: Forestry (#2f441f, Δ 1.346) — https://brandsweets.com/colors/forestry
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/324017

## Tints & shades

- Tints (toward white): #4a5e22, #617c2d, #799a37, #91b842, #a5c662, #b6d180, #c7dc9e, #d8e7bc, #e9f1da, #fbfcf8
- Shades (toward black): #2f3c16, #293413, #263112, #232d10, #20290f, #1b220c, #181e0b, #151a09, #0f1307, #0c0f05

## Harmonies

- Complementary: #251740
- Analogous: #403917, #1e4017
- Triadic: #173240, #401732
- Split-complementary: #171e40, #391740
- Tetradic: #174039, #251740, #40171e

## Colors that go with #324017

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #324017: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Docker (https://brandsweets.com/colors/brands/docker-com), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #324017's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #324017 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 8 real palettes, including Instacart's brand system and Jeep's brand system put Blue beside #324017, as the accent. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Garden Wedding and Nursery put Blush Pink beside #324017, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #324017 in 4 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood
- **Copper** #b87333 [pool] — Designers have shipped Copper with #324017: 7 real palettes, including Notion's brand system and Bakery. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Cream** #fffdd0 [role] — Cream is the surface #324017 wants: a warm off-white that shares its undertone, so #324017 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.16:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.88:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #647f2e (4.62:1); AA: background → #a6a6a6 (4.59:1); AAA: text → #7fa13a (7.06:1); AAA: background → #cfcfcf (7.16:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/324017-b1bea2-4e64df-232d1f-f1f0e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#324017" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
