# #311d02

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#311d02`
- RGB: rgb(49, 29, 2)
- HSL: hsl(34, 92%, 10%)
- OKLCH: oklch(0.251 0.051 71)
- Relative luminance: 0.0154
- Nearest named color: Close but No Cigar (#361d0a, Δ 1.637) — https://brandsweets.com/colors/close-but-no-cigar
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/311d02

## Tints & shades

- Tints (toward white): #5d3604, #895006, #b06707, #dc8109, #f6981e, #f7ac4a, #f9c076, #fbd29d, #fde6c9, #fffbf5
- Shades (toward black): #2c1a02, #2c1a02, #271702, #271702, #221401, #1d1101, #1d1101, #180e01, #180e01, #140b01

## Harmonies

- Complementary: #021631
- Analogous: #310502, #2e3102
- Triadic: #02311d, #1d0231
- Split-complementary: #022e31, #050231
- Tetradic: #023105, #021631, #31022e

## Colors that go with #311d02

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #311d02: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [harmony, pool: complementary] — Denim sits directly opposite #311d02 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Apple (https://brandsweets.com/colors/brands/apple-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim
- **Rust** #b7410e [harmony, pool: analogous] — Rust is #311d02's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Slate Blue** #6a5acd [harmony, pool: split] — Slate Blue is a split-complement of #311d02: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: GitLab (https://brandsweets.com/colors/brands/gitlab), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Calm (https://brandsweets.com/colors/brands/calm-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/slateblue
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #311d02: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #311d02 in 18 real palettes, including Maple and Trailhead, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Headspace's brand system and Rolex's brand system put Blue beside #311d02, as the accent. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #311d02 in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.06:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.31:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ab6407 (4.56:1); AA: background → #8a8a8a (4.65:1); AAA: text → #dc8109 (7.19:1); AAA: background → #adadad (7.16:1)

## Curated palettes containing it

- **Farmers Market** (warm, friendly, vivid) — #d9480f, #5c7c2f, #f2b134, #fffbf0, #2b1d0e — Tomato, leaf and honey — the three colors of a produce stand, warm enough to make anything look fresh. — tool: https://brandsweets.com/palettes/new/d9480f-5c7c2f-f2b134-fffbf0-2b1d0e — collection: https://brandsweets.com/palettes/warm

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/311d02-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#311d02" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
