# #30aee8

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#30aee8`
- RGB: rgb(48, 174, 232)
- HSL: hsl(199, 80%, 55%)
- OKLCH: oklch(0.71 0.135 234)
- Relative luminance: 0.3673
- Nearest named color: Cerulean (#55aaee, Δ 2.678) — https://brandsweets.com/colors/cerulean
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/30aee8

## Tints & shades

- Tints (toward white): #43b5ea, #5abeed, #6cc5ef, #7ecdf1, #95d6f3, #a8ddf5, #bae4f7, #cdebf9, #e3f4fc, #f6fbfe
- Shades (toward black): #19a5e6, #1794cf, #1484b8, #1273a1, #0f638a, #0c4f6e, #0a3f57, #072e40, #051e29, #020d12

## Harmonies

- Complementary: #e86b30
- Analogous: #30e8c6, #3052e8
- Triadic: #e830ae, #aee830
- Split-complementary: #e83052, #e8c630
- Tetradic: #c630e8, #e86b30, #52e830

## Colors that go with #30aee8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #30aee8: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Dark Orange** #ff8c00 [harmony, pool: complementary] — Dark Orange sits directly opposite #30aee8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Learning App (https://brandsweets.com/palettes/playful#learning-app), PayPal (https://brandsweets.com/colors/brands/paypal-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/darkorange
- **Amber** #ffbf00 [pool] — Amber is paired with #30aee8 in 6 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 6 real palettes, including Warp's brand system and Canva's brand system put Blue beside #30aee8, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Canva (https://brandsweets.com/colors/brands/canva-com), Unity (https://brandsweets.com/colors/brands/unity-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #30aee8: 8 real palettes, including Coca-Cola's brand system and Venmo's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Apple (https://brandsweets.com/colors/brands/apple-com). — https://brandsweets.com/colors/denim
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #30aee8 in 4 real palettes, including Terminal and Unity's brand system, as the lead colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Unity (https://brandsweets.com/colors/brands/unity-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Kraken's brand system and Confluent's brand system put Midnight Blue beside #30aee8, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #30aee8 in 7 real palettes, including Cursor's brand system and Figma's brand system, as the lead colour. Seen in: Cursor (https://brandsweets.com/colors/brands/cursor-com), Figma (https://brandsweets.com/colors/brands/figma), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Launch Orange (https://brandsweets.com/palettes/bold#launch-orange). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.52:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #137dae (4.59:1); AA: background → #383838 (4.66:1); AAA: text → #0e5c81 (7.33:1); AAA: background → #171717 (7.12:1)
- On black (#000000): 8.35:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Calm** — primary #3cb0ec (Δ 1.04) — https://brandsweets.com/colors/brands/calm-com
- **Lamborghini** — secondary #29abe2 (Δ 1.195) — https://brandsweets.com/colors/brands/lamborghini-com
- **Snowflake AI Data Cloud** — accent #45aee3 (Δ 1.256) — https://brandsweets.com/colors/brands/snowflake-com
- **Telegram** — primary #2aabee (Δ 1.404) — https://brandsweets.com/colors/brands/telegram-org
- **Snowflake AI Data Cloud** — secondary #29b5e8 (Δ 1.941) — https://brandsweets.com/colors/brands/snowflake-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/30aee8-9cb3c4-df4e66-1f232d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#30aee8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.