# #30644f

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#30644f`
- RGB: rgb(48, 100, 79)
- HSL: hsl(156, 35%, 29%)
- OKLCH: oklch(0.461 0.066 165.1)
- Relative luminance: 0.1031
- Nearest named color: Forest Serenade (#336644, Δ 1.983) — https://brandsweets.com/colors/forest-serenade
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/30644f

## Tints & shades

- Tints (toward white): #3c7c62, #479475, #53ac88, #6bb899, #83c3aa, #98cdb8, #b0d9c8, #c8e4d9, #e0f0ea, #f8fcfa
- Shades (toward black): #2d5d4a, #285341, #244c3c, #1f4134, #1c3b2e, #173026, #142921, #0f1f19, #0c1813, #070e0b

## Harmonies

- Complementary: #643045
- Analogous: #306435, #305f64
- Triadic: #4f3064, #644f30
- Split-complementary: #64305f, #643530
- Tetradic: #353064, #643045, #5f6430

## Colors that go with #30644f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #30644f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Pampers (https://brandsweets.com/colors/brands/pampers-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/charcoal
- **Rust** #b7410e [harmony, pool: split] — Rust is a split-complement of #30644f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Trailhead (https://brandsweets.com/palettes/warm#trailhead), IHG (https://brandsweets.com/colors/brands/ihg-com), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #30644f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Rolex's brand system put Blue beside #30644f, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Rolex (https://brandsweets.com/colors/brands/rolex-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Kia (https://brandsweets.com/colors/brands/kia-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #30644f: 4 real palettes, including Paper & Pine and Alpine, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Alpine (https://brandsweets.com/palettes/cool#alpine), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #30644f, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #30644f: 5 real palettes, including Desert Road and Clay & Linen, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #30644f in 7 real palettes, including Gemstone and Codecademy's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.86:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2e604c (7.26:1)
- On black (#000000): 3.06:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #3f8368 (4.66:1); AA: background → #d4d4d4 (4.63:1); AAA: text → #50a583 (7.05:1)

## Curated palettes containing it

- **Canopy** (forest, cool, muted, calm) — #2d6a4f, #95d5b2, #d8a48f, #f6faf7, #1b4332 — Deep green and new-leaf mint with a bark-pink accent — a forest that reads calm rather than camo. — tool: https://brandsweets.com/palettes/new/2d6a4f-95d5b2-d8a48f-f6faf7-1b4332 — collection: https://brandsweets.com/palettes/forest

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/30644f-a2beb6-d459c6-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#30644f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.