# #3050df

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#3050df`
- RGB: rgb(48, 80, 223)
- HSL: hsl(229, 73%, 53%)
- OKLCH: oklch(0.504 0.219 267.5)
- Relative luminance: 0.1169
- Nearest named color: Arcane Brew (#5260e1, Δ 5.769) — https://brandsweets.com/colors/arcane-brew
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/3050df

## Tints & shades

- Tints (toward white): #4662e2, #5771e5, #6d84e8, #7f93eb, #95a6ee, #a7b4f1, #bdc7f5, #ced6f7, #e5e9fb, #f6f8fe
- Shades (toward black): #2142d4, #1e3bbe, #1a34a8, #172d92, #142880, #11216a, #0d1a54, #0a133e, #060c28, #030512

## Harmonies

- Complementary: #dfbf30
- Analogous: #30a7df, #6730df
- Triadic: #df3050, #50df30
- Split-complementary: #df6730, #a7df30
- Tetradic: #df30a7, #dfbf30, #30df67

## Colors that go with #3050df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #3050df: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com), HP (https://brandsweets.com/colors/brands/hp-com), Zoom (https://brandsweets.com/colors/brands/zoom-us). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #3050df — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #3050df in 7 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 9 real palettes, including Headspace's brand system and Dropbox's brand system put Blue beside #3050df, as the accent. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #3050df: 10 real palettes, including Roblox's brand system and Gopro's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), NBA (https://brandsweets.com/colors/brands/nba-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #3050df in 19 real palettes, including Chase's brand system and Coinbase's brand system, as the accent. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Toyota (https://brandsweets.com/colors/brands/toyota-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #3050df: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #3050df: 9 real palettes, including Coursera's brand system and HashiCorp's brand system, as the supporting colour. Seen in: Coursera (https://brandsweets.com/colors/brands/coursera-org), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), OnePlus (https://brandsweets.com/colors/brands/oneplus-com), Apple (https://brandsweets.com/colors/brands/apple-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.29:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2245dd (7.09:1)
- On black (#000000): 3.34:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4f6ae3 (4.5:1); AA: background → #dbdbdb (4.54:1); AAA: text → #7f93eb (7.28:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/3050df-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#3050df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.