# #304e12

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#304e12`
- RGB: rgb(48, 78, 18)
- HSL: hsl(90, 63%, 19%)
- OKLCH: oklch(0.387 0.093 132.4)
- Relative luminance: 0.0612
- Nearest named color: Treetop Cathedral (#2f4a15, Δ 1.433) — https://brandsweets.com/colors/treetop-cathedral
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/304e12

## Tints & shades

- Tints (toward white): #457019, #599121, #6eb329, #82d133, #96d855, #a8df72, #bde693, #d1eeb4, #e6f6d5, #fafdf7
- Shades (toward black): #2e4b11, #29430f, #263e0e, #21360c, #1f320b, #1a2a09, #172508, #121d07, #0f1906, #0a1104

## Harmonies

- Complementary: #30124f
- Analogous: #4f4f12, #124f12
- Triadic: #12304f, #4f1230
- Split-complementary: #12124f, #4f124f
- Tetradic: #124f4f, #30124f, #4f1212

## Colors that go with #304e12

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 6 real palettes, including Rolex's brand system and Jeep's brand system put Blue beside #304e12, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #304e12 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #304e12 in 5 real palettes, including CircleCI's brand system and Chime's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Chime (https://brandsweets.com/colors/brands/chime-com), Neon (https://brandsweets.com/colors/brands/neon-tech), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #304e12: 5 real palettes, including Pine & Birch and Stone, as the supporting colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Stone (https://brandsweets.com/palettes/neutral#stone), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/sage-green
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #304e12 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Garden Wedding and Nursery put Blush Pink beside #304e12, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #304e12: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Pampers (https://brandsweets.com/colors/brands/pampers-com). — https://brandsweets.com/colors/charcoal
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #304e12 in 3 real palettes, including Neon's brand system and HubSpot's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Clerk (https://brandsweets.com/colors/brands/clerk-com). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.44:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.22:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #52851e (4.73:1); AA: background → #b3b3b3 (4.5:1); AAA: text → #66a626 (7.05:1); AAA: background → #dedede (7.02:1)

## Curated palettes containing it

- **Trailhead** (warm, bold, vivid) — #c2410c, #365314, #fbbf24, #f4efe6, #1f1a12 — Rust, pine and sun — high-visibility earth tones that read at a distance and on a trail sign. — tool: https://brandsweets.com/palettes/new/c2410c-365314-fbbf24-f4efe6-1f1a12 — collection: https://brandsweets.com/palettes/warm

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/304e12-adbea2-514edf-202d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#304e12" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.